GroceryAid Day: Industry charity launches annual awareness day

GroceryAid, the national charity for the grocery industry, has revealed it is organising GroceryAid Day, an awareness initiative set to take place for the first time on Tuesday 26 February 2019. The annual event aims to make everybody who works in the grocery industry aware of the practical, emotional and financial support available to them.

Mondelez International are proud supporters of this charity and The Cadbury Foundation donates £50,000 to Grocery Aid's welfare initiatives each year and many of our colleagues volunteer skills, time and raise vital funds.

Helen Kershaw, Marketing Communications Manager at GroceryAid said;

“Awareness is a primary focus for the charity because despite helping over 14,500 colleagues last year we know many more remain unaware of our services. We are asking all our supporters on 26th February to hold awareness activities telling their colleagues about how we can help when a crisis hits. They can put up posters, hand out materials, share our video, feature us on their intranets and of course shout about us on social media with #GroceryAidDay.”