The winter season is over and preparations are underway to fully complete SkiStar Sälen for the summer season with new mountain experiences for active relaxation at the destination. We’re going to increase the range even more this year with several new features such as summer skiing, more trail biking trails and the fast-paced Mountain Coaster.
Now, as we summarise two-thirds of the winter season and SkiStar’s second important quarter for the 2022/23 financial year, we see continued growth in the core business operation with a record turnover of SEK 2.5 billion (+8%) after the first six months of the year, despite the economic situation and challenging times. We can also report a very good second quarter.
The winter season is in full swing, while mountain travellers are starting to plan their summer holidays. SkiStar continues to invest in experiences for active summer holidays for the whole family in the Scandinavian mountain environment. New for this year is that the popular attractions of Stockholm Hammarbybacken will be introduced in Trysil and Sälen, and Vemdalen gets its first climbing park.
In recent years, SkiStar has transformed from a winter company focused on lift and piste, to a company that creates memorable mountain experiences all year round. An important investment decision has now been made to further develop the company's mountain facilities in Sweden and Norway. First up is a new six-chair lift in Hemsedal for next winter.
Interest in spending the Christmas holidays in the Scandinavian mountains at SkiStar’s destinations has been exceptionally high again this winter. The cold spell in December meant SkiStar was able to produce plenty of excellent snow, promising a long and snow-filled winter season. Several destinations, especially Trysil, Hemsedal and Sälen, have also received a fresh batch of natural snow lately.
Interim Report September 2022-November 2022.
Thanks to recent cold weather, which has provided good conditions for snow-making, all of SkiStar's destinations can now welcome all ski enthusiasts to the opening of the season. Vemdalen opened on 26 November, Sälen and Trysil will open on 2 December and Åre and Hemsedal will be ready to open on 8 December. Winter has come to stay, and with it comes with skiing.
British charter operator Ski Scandinavia is doubling the capacity of its winter charters to Scandinavian Mountains Airport from 11 February 2023. It is operating direct flights from Gatwick to Sälen/Trysil ("the heart of skiing”) on Saturdays. The venture builds on the positive experience gained last year, when the partnership was launched with a few trial flights.
Year-End Report September 2021-August 2022.
The winter season will soon be here again and there are lots of new developments at all of SkiStar’s destinations for young and old alike. Besides improving snow production, we’re also continuing to work on everything from hire and sale of used ski clothing and skis to providing more activities like snow parks and ski cross courses and increasing digitisation for a more carefree experience.
Winter 2022/23 in Sälen offers many exciting new facilities, including a new button lift and new children's area in Lindvallen, new cross-country trails on the mountain, improved snow access and new, improved lighting.
There are lots of exciting developments in the 2022/23 winter season in Åre and Vemdalen, from improved snow production, longer opening hours and expansion of the Skalet Turisten parade slope to a brand new SkiStar Snow Park in Duved developed in collaboration with SkiStar ambassador and Olympic medallist Jesper Tjäder. The new six-seater Stjärnliften lift will also open in Åre.
Soon it will finally be time for another winter season and at SkiStar Trysil is preparing for another season full of content with something for both young and old skiers. As Norway's largest ski destination, Trysil has something for absolutely everyone. In addition to improved snow production, improved slopes and more lighting, the popular Høgekspressen lift will have increased capacity.
With Norway's most varied range of alpine skiing, the longest season and one of Northern Europe's highest lifts at 1450 metres, Hemsedal has something for every skier. Continuous development of the offer strengthens the position as Scandinavia's answer to the Alps. SkiStar Hemsedal will open this winter with an updated Fjellheisen lift, a new park, a carving piste and more evening-lit runs.
Summer skiing opened today at Stockholm Hammarbybacken, Sweden's first modern alpine skiing arena with artificial grass. The SummerSki venture is an important milestone in the company's move towards year-round activities, which can now also be enjoyed in the middle of the capital. First to try out the slope at the launch was none other than World Cup skier Kristoffer Jakobsen.
Top freeskier and Olympic medallist Jesper Tjäder is to join SkiStar's national team and become one of the company's ambassadors. Jesper's main responsibility will be to jointly develop SkiStar Snow Parks under the "SkiStar Snow Park by Jesper Tjäder" at SkiStar's mountain destinations for all ages and levels already under construction in the new Stockholm Hammarbybacken.
SkiStar will finally open its new Stockholm Hammarbybacken to the public with Sports & Adventures being launched in the capital on 24 June. The staycation trend is here to stay and due to the high demand for SkiStar destinations in the summer, a new adventure centre is now opening for all active Stockholmers and visitors in the middle of the city.
Interim Report September 2021-May 2022.
The summer will soon be here and Åre is ready for another season with lots of visitors and many new activities and events, including new SkiStar Sports & Adventures attractions. Here is the full list of things to do, along with all the information you need for a memorable mountain experience this summer.
In line with the strong trend in Sweden and the increase in the number of people wanting to be active all year round, SkiStar is investing heavily in SkiStar Sports & Adventures at the new SkiStar Stockholm Hammarbybacken activity centre. This will be a first in Sweden, offering modern summer skiing in the heart of the capital - SkiStar SummerSki - along with many other new attractions.