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tonies® introduces Toniebox 2 and Tonieplay: Next generation of interactive audio entertainment redefines how children grow through independent listening, touch and play
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Tonieplay levels up: tonies® and Hasbro bring iconic games to Toniebox 2 in new audio-first formats
New Tonieplay platform expands with three Hasbro Games titles, starting with Monopoly in 2026 Tonieplay formats will add new twists, concepts, and interactive moments to classic board games Expansion with Hasbro Games supports tonies’ growth strategy and broadens audience
LUXEMBOURG, October 7, 2025 // tonies SE ("tonies"), the globally leading interactive audio platform for children, and Has -
tonies® celebrates milestone with 10 million Tonieboxes sold worldwide
tonies’ 10 millionth Toniebox sold was a brand-new Toniebox 2 Toniesboxes have been activated in more than 100 countries Around 5.5 million Tonieboxes sold in DACH, nearly 3 million in North America, and more than 1 million in the UK Sales of Tonies figurines exceed 125 million
LUXEMBOURG, September 23, 2025 // tonies SE ("tonies"), the globally leading interactive audio platform for childre -
tonies continues profitable growth in H1 and issues confident 2025 guidance
Group revenue in H1 2025 increased by 20.3% YoY to EUR 176.6m in constant currency (“cc”) Sustained growth dynamic in North America (+28.3% YoY to EUR 70.9m) and Rest of World (+76.4% YoY to EUR 34.9m), DACH at EUR 70.8m (-1.3% YoY) due to phasing (all in cc) Continued positive adjusted EBITDA margin of 2.1% in H1 2025 (EUR 3.8m) due to operational excellence in volatile environment, compensating
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tonies® announces CFO transition and appoints first Chief Revenue Officer to accelerate international growth
tonies CFO Jan Middelhoff, who has played a pivotal role in shaping the company’s success over the last 5 years, steps down from his position for personal reasons Hansjörg Müller, an accomplished finance leader with extensive international experience from positions at Netflix, EA and P&G, will join tonies as new CFO, effective September 1, 2025 Christoph Frehsee, President and Managing Direc
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tonies® Celebrates World Music Day With a Brand-New Beat, Expanding Popular Music Franchise Lalalinos
PALO ALTO, Calif., June 20, 2025 – tonies®, the globally leading digital audio platform for children with the award-winning Toniebox, is turning up the volume this World Music Day. After the company first launched its second original franchise in 2024, the arrival of Cosmo the dog now further expands the universe of musical adventures with the Lalalinos.
Ginny McCormick, CXO at tonies said: “Wo -
tonies delivers strong start to the year 2025 - first quarter with EUR 97.2m net revenue
Group revenue in Q1 increases by 22.1% YoY in constant currency (cc) driven by international expansion (+24.1% nominal to EUR 97.2m) North America continues positive momentum with growth of 37.5% YoY (cc) (+42.4% nominal to EUR 39.7m) DACH region revenue slightly down by -3.0% YoY (cc) due to baseline effects including shift in timing of Easter from Q1 last year to Q2 this year (-3.0% nominal to
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TONIES® CELEBRATES ITS ONE MILLIONTH TONIEBOX SOLD IN THE US
Tonies®, the original screen-free audio entertainment system for young children, is thrilled to announce the sale of its one millionth Toniebox in the US (sold during Q4 2023). This significant milestone is a testament to its growing popularity and success in revolutionizing children's entertainment and education.
Contacts
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Madi Howeth Press contact Public Relations US madeline.howeth@tonies.com