Craft Sportswear new apparel partner of KAA Gent

Press Releases   •   Jun 07, 2018 15:25 GMT

KAA Gent will play in Craft Sportswear apparel as of the season 2018-2019. The football club and the sportswear brand have reached an agreement on a partnership that lasts until at least 2021. Craft Sportswear will be the official apparel supplier for all KAA Gent’s representative teams.

Craft and Team Sunweb engage in long-term apparel partnership

Press Releases   •   Oct 11, 2018 10:00 GMT

From the start of the 2019 season, Team Sunweb and Craft Sportswear will enter a long-term apparel partnership. This partnership includes race clothing, casual clothing and formal clothing for all riders and staff, including the WorldTour Men, Women and Development program, and will run for at least 4 years.

Craft teams up with Stina Nilsson and Ebba Andersson

Press Releases   •   Oct 08, 2018 16:32 GMT

Sportswear brand Craft has entered a partnership with the Swedish cross-country ski stars Stina Nilsson and Ebba Andersson. The partnership means that the Olympic champion and world champion, respectively, will train and race wearing Craft garments as well as play a major part in the development of the brand's new products.

Spartan and CRAFT Sportswear Partner to Create High-Performance Apparel Specifically Designed for Obstacle Course Racing

Press Releases   •   Mar 29, 2018 14:11 GMT

Spartan and CRAFT Sportswear have entered a global partnership, naming the leader in technical performance apparel as “official performance apparel and footwear” of the world’s largest obstacle race and endurance brand. The multi-year partnership will see the two brands developing the first high-performance technical apparel for the rising sport of Obstacle Course Racing (OCR).

Craft Fuseknit Comfort: ISPO Award Gold Winner!

Press Releases   •   Feb 06, 2018 06:00 GMT

Craft's revolutionary baslayer item Fuseknit Comfort Turtleneck has been chosen ISPO Award Gold Winner 2018. The soft and stylish turtleneck, which offers extra protection on frosty adventures, won gold in the Health & Fitness segment, category Base Layer.

Stratum - Most surely the lightest race suit in the world

Press Releases   •   Feb 02, 2018 10:01 GMT

Collaborating with the superstars of innovative fabrics and some of the world's best cross-country skiers, we now launch a new peerless racing suit - the superlight and ultra-fast Stratum!

Craft Sportswear teams up with triathlon power house BMC-Vifit Sport

Press Releases   •   Jan 17, 2018 10:01 GMT

Swedish sportswear brand Craft has signed a 3-year contract with BMC-Vifit Sport Pro Triathlon Team powered by Uplace. The collaboration means that Craft will be the team’s exclusive apparel partner for the next three years.

Craft and Charlotte Kalla collaborate for four more years

Press Releases   •   Nov 15, 2017 15:13 GMT

Sportswear brand Craft proudly announces that it has extended its long and fruitful partnership with cross-country skiing superstar Charlotte Kalla. As a result, world champion and Olympic gold medalist Kalla will continue to train in clothes and running shoes from the Swedish brand for another four years.

40 years of breaking new ground - now we celebrate our history!

Press Releases   •   Nov 06, 2017 07:50 GMT

In 1977 Craft Sportswear was founded with a clear idea of the Craft principle. The years until now have consisted of innovations and victories and now it's time to celebrate the 40 years anniversary.

Swedish national XC team in Craft running shoes

Press Releases   •   Sep 25, 2017 07:00 GMT

Craft Sportswear and the Swedish national XC team have cooperated for many years in the development of functional clothes for training and racing. Now the collaboration grows even stronger when the national skiers will also use the Swedish brand’s running shoes for their running workouts.

Contacts 7 contacts

  • Press Contact
  • Product & Marketing Director
  • dauenihnelxc.haooghiliuvngmy@chirandftdu.slteid
  • +46 (0) 33 722 33 85
  • +46 (0) 701 67 33 85

About Craft Sportswear International

Craft Functional Sportswear

We are a product of sweat and pain, of wind and rain, of falling and rising, and the euphoria experienced when pushing endurance limits. Whether at the Olympics or at home, in the woods or in the streets, we always aim for optimal performance. Just like you, our functional sportswear is raised to race.

Craft is a Swedish brand specializing in clothing for endurance sports where performance and comfort are crucial for a good result. Working closely with elite athletes and constantly developing new materials and technical solutions, Craft offers cutting-edge training and competition apparel.


  • Craft Sportswear International
  • Evedalsgatan 5, Box 1774
  • SE- 501 17 Borås
  • Sweden