On Wednesday night, Country Music fans can Shazam the CMA Awards for an exciting experience
New York – November 5, 2013 - Shazam®, the world’s leading media engagement company, announced today that “The 47th Annual CMA Awards” will be Shazamable to give music fans a deeper experience of Country Music’s Biggest Nght™. Wednesday at 8pm/7pm CT on the ABC Television Network, viewers will be able to use the Shazam App to follow the Awards ceremony as it happens, keeping track of nominees and the Awards presented, get custom content from Country Music artists, and easily buy their favorite music.
Additionally, when viewers Shazam the show, they can also engage with the music to see playlists of the top Shazamed Country Music tracks, as well as the top tracks for hosts Carrie Underwood and Brad Paisley.
“We are thrilled that the CMA Awards is Shazamable,” said Rich Riley, Shazam’s CEO. “Awards shows like the CMA Awards are the perfect blend of exciting television and great music, making it an ideal fit for Shazam.”
Viewers will see a Shazam call to action periodically during the program, but viewers can Shazam at anytime to access all the great content.
”The CMA Awards gives millions of fans and viewers the chance to see the best of what Country Music has to offer. Shazam creates an immediate connection so that fans can stay engaged for a longer period of time with the show. It also allows fans to get great content from their favorite artists and, hopefully, discover some new music in the process,” said Ben Bennett, Director of Digital Strategy for CMA.
Shazam for TV is an extension of the much-loved music service that Shazam has offered since 2002, so that now, the popular app also works with television shows. The Shazam app is the easiest way for the more than 105 million U.S. Shazam users to get additional content about any show on 160 channels. For TV shows, people can see show and cast info with photos; dynamic content – updated to the second – that includes music in the broadcast, gossip, tweets and trivia; commerce links to iTunes to buy past episodes or seasons, or to rent or buy movies; and links to the official mobile-optimized site for buying show-related merchandise, the show’s website, IMDB and Wikipedia; and sharing and commenting about the show on Facebook, Twitter and Google+.
Shazam is one of the most popular apps of all time, used by hundreds of millions of people globally to connect to the world around them. Building on its pioneering leadership in music identification, Shazam now helps people discover, interact with, and share video, audio, or printed content on TV, radio, movie screens, magazines, newspapers, packaged goods, and retail stores -- and now Shazam lets music fans follow their favorite artists to see their Shazams and share in the thrill of discovery. The app has exceeded 20 billion total Shazams since its launch, and users Shazam over 20 million times each day. For more information on how Shazam has created new technology tools for brands to utilize data visit www.shazam.com