The renowned interior architects at Joyn Studio have created a room-box for carefully selected objects of art from The Ode To, playfully framed in a classic herringbone pattern. Welcome to an inspirational exhibition in the showroom of flooring company Bjelin, Sibyllegatan 38 in Stockholm during Stockholm Design Week 2021.
Woodura, a flooring technology developed by Välinge Innovation, has become a sales success and demand for Bjelin's cured wooden floors is growing. The company's owner, Pervanovo Invest AB, is therefore investing EUR 200 million in another state-of-the-art plant in Croatia, which will be the world's largest flooring factory.
Bjelin owns the production chain from the innovation & design stage to the finished product, which is unusual in the industry. The group hence controls the sustainability aspect in all steps of the process - from forests to flooring.
The company group Bjelin’s business areas employs thousands of people in Sweden and Croatia with a turnover of billions of SEK, has its origins in Välinge Innovation, a research & development company in the flooring and furniture industry.
Bjelin’s vision is to become the world’s largest and most sustainable flooring company
The Pervan family’s Swedish company Pervanovo Invest AB with brands such as Välinge Innovation and Bjoorn Flooring, consolidates its flooring operations under a new business area – Bjelin.