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NEWSLETTER | dec'20 | Champagne Club by Richard Juhlin
Welcome to Champagne Club !
Just in time for Christmas we re-launch champagneclub.com. The perfect gift for the Champagne lover!
PS the app for Android can be downloaded at GooglePlay [the Iphone version will be launched in time for the Champagne Hiking season 2021 !].
Get access to all of this for €5,99 a month !
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Thanks to all my fans!
Thank you for waiting so patiently for the Champagne Club to finally become the world-leading independent platform for champagne knowledge and champagne enjoyment that we have been hoping for for over 20 years. We have finally got it together at the level we have always strived for. The gods should know that I often tore my long-non-existent hair when technology played us erratic pranks. Today we have a Dream team with world-class players in every position who with your help are ready to both offer "the champagne world's instagram" in the form of our app, as well as to provide you with all the updated information about the drink of life you can ever ask for.
My database with over 12,000+ unique tasting notes and scores will be the hub that everything revolves around, but the most important cogs in the wheel are all of you who, by sharing your own champagne experiences around the world, will enrich and steer the champagne world in the right direction towards even higher quality and even more joy and exuberant champagne enjoyment.
We in our team are extremely happy with and proud of how we have now designed Champagne Club, but we do not intend to settle down. Please give us your feedback so that we can shape the Champagne Club according to your wishes, as we strive for the same perfection that characterizes the best champagne producers. It is precisely together with the champagne producers and you champagne lovers that we create the world-leading platform. Let's create magic together!
Richard Juhlin
December 2020

NEW PLATTFORM & APP We are very proud to present the plattform & app. The web is in full action & the app will be launched in time for the Champagne Hiking season 2021 ! CHAMPAGNE CLUB is the best source of info about Champagne. The Champagne library is the ideal tool to select and buy the champagne best suited to your own nose and palate, due to the vivid and comprehensive descriptions of the champagne houses and the individual wines and vintages.
USERS OF THE APP & PLATTFORM [Professionals in the wine industry | auction houses | restaurateurs | sommeliers | wine shops | champagne producers | gastronomic education institutes & champagne lovers !]
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So what have Richard been up to lately ? Quiet a lot actually !
Except working on the new app & the digital plattform.Some other exciting projects in the pipe-line.
INTERNATIONAL DOCUSERIES PROJECT First week of July RJ was interviewed and filmed for a pilote called ’No offence’ - an original docuseries about the world of criticism, tastemaking and trend-setting that will showcase first-hand accounts of some of its most important voices. In the episode on wine RJ is showcased as the top expert in the world on champagne.
NEW BOOK Richard has been working on the manuscript for his new epic book 'THE JUHLIN CHAMPAGNE MAGNUM OPUS' [planned to be published autumn'21 -READ MORE]
RJs LATEST CHAMPAGNE HIKINGS [READ MORE]
RJS LATEST ADDITIONS IN THE TASTING LIBRARY [READ MORE]

THE MAIN FEATURES OF THE NEW PLATTFORM - champagneclub.com
THE CHAMPAGNE LIBRARY
The Champagne library is the ideal tool to select and buy the champagne best suited to your own nose and palate, due to the vivid and comprehensive descriptions of the champagne houses and the individual wines and vintages.
The site feature Richard’s own ranking system [including ratings of 12,000+ champagnes]
Learn the language of champagne connoisseurs worldwide with the vintner’s alphabet from Abelé to Vranken.
THE CHAMPAGNE GUIDES
★ vintage guides year by year ['which will rank the highest ? '88 or'90 ?', etc]
★ best champagnes by vintage ['the best of all the '96s ?´, etc]
★ producers per villages ['who is who in Ambonnay ?', etc]
★ champagnes by score ['what's the highest scoring champagne of all time ?']
★ The Juhlin top-100
★ no of producer profiles [898
★ no of brands [6,503]
★ no of villages [247]
★ no of unique tasting notes [12,600+] Which was the 12,000 champagne that RJ tasted? [READ HERE]
THE MEDIA LIBRARY - THE CHAMPAGNE STORIES by Richard Juhlin
[currently 360+ stories published]
Packed with articles on champagne written by Richard Juhlin and Björnstierne Antonsson. Examples;
★ WORLD PREMIERS like - 'World Premier tasting of Bollinger ’PN - VZ15’ | [read full article here] 'Premier 2006 Henriot ’Cuvée Hemera’ |[read full article here]
★ CHAMPAGNE LEGENDS - 'Dom Pérignon - the strongest brand in the wine industry' | [read full article here] 'Krug Clos du Mesnil through history' | [read full article here]
★ THE ANNUAL RICHARD JUHLIN TASTINGS In May every year RJ & his tasting panel set up a great tasting with different themes. Or as we like to refer to it - The Real Stockholm Marathon.[read full article here]
★ CHAMPAGNE & FOOD according to champagneclub.com. Each month Björnstierne Antonson, Champagne Club's head sommelier, will share recipes & menus for those of you who do not think it is enough to drink champagne as aperitif. The recipes comes from travel in Champagne, memorable restaurants in Sweden and internationally, unforgettable meetings between champagne, food and people. [read more here]
★ INTERVIEWS WITH THE BRIGHTEST SHINING STARS OF CHAMPAGNE 'Interview with Benoît Gouez' | [read full article here]
★ 5 BOTTLES & 5 QUESTIONS 'Every bottle tells a story. What's Yours? Every week we interview people in the world of Champagne on their iconic bottles.' This section is inspired by our friends at Dos Gardenias. | [read more here]
★ Richard Juhlin personal favorites ‘one hundred champagnes to try before you die’, 'The 20 best champagnes in the world', etc.
★ LATEST CHAMPAGNE NEWS | Here You can read the latest news from the world of Champagne ! [what's the latest tasting note by Richard Juhlin ? etc] [read more here]
★ CHRONICLES [from the trips with Richard Juhlin & Champagne Club to near & far] | [read more here]
Get access to all of this for €5,99 a month !

CHAMPAGNE HIKING [the concept & app]
My hunt for new champagne experiences has brought me to the most beautiful and exciting places. My favourite memories are linked to the moments when I enjoyed well selected champagnes in harmony with the beauty of nature.
For a long time I have been analyzing why a certain champagne tastes best at a particular time in a particular place. Travelling to optimize champagne experiences is the starting point for the book & app. I have called this concept CHAMPAGNE HIKING.

There is an increased understanding that all of our senses contribute when we experience pleasure. Factors such as location, company, and mood will affect the overall experience. When attending play or concert, this has long been a matter of course, but within the world of gastronomy this is a fairly recent realisation.
This revolutionary idea is championed by fantastic food creators such as Heston Blumenthal, at mist smelling of the sea. If he could, he would move you to the beach where the oysters were collected. While The Fat Duck as the guests take the first bite of a wonderful seafood dish, they might be offered sounds of waves hitting the shore, seagulls shrieking, and a light physical transportation is impossible, the divine champagne in the cooler bag will momentarily move your being the to the optimal location, one bottle at the time. And I will tell you how.

THE CONCEPT ‘Champagne Hiking’ is available in both as a book & a new app [both for iOS & Android]
IN THE NEW APP You will find; close to 12,000 unique tasting notes & scores by Richard Juhlin [you can put in your own tasting notes], read articles, chronicles, You can enjoy ’Champagne Hikings’ [post your own hikings, build champagne clubs with friends, follow leaderboards, read the book Champagne hiking, post them on social media etc] [READ MORE]
Get access to all of this for €5,99 a month !
THE ON-LINE MASTER CLASS [14 episodes]
You will learn about the different styles of Champagne, how to pair Champagne with food, how to properly store Champagne, how to host your own Champagne tasting and much more. In addition to online videos, you will also receive a near 300-page Champagne guide where his top 100 Champagnes will be included. [READ MORE]

ENGAGE Richard Juhlin & Champagne club
Would You like to build Your knowledge with some help from Richard Juhlin & Champagne Club? The possibilities are nearly endless ! [With the expertis of Champagne Club by Richard Juhlin we produce Champagne related tastings & events for You such as; champagne dinners | collectors dinners | champagne tastings | champagne master classes | champagne towers | champagne sabrage | building champagne cellars | staff education | etc.]
[Send your request here]
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BE A MEMBER in the largest champagne community in the world !
[Professionals in the wine industry | journalists | media houses | auction houses | restaurateurs | sommeliers | wine shops | champagne producers | gastronomic education institutes, sommelier students & champagne lovers !]
For €5,99 per month [READ MORE]

THE CHAMPAGNE GLASS [Richard Juhlin Optimum by Italesse]
The 'Richard Juhlin Optimum' glass for drinking champagne has been refined to perfection to bring out the best of any champagne. In a process lasting over three years, Mr. Juhlin has tested the glass in all its prototype stages. Each time, with at least ten mouth-blown glasses and between four and six different types of champagne. Claesson Koivisto Rune are responsible for the overall design of the glass, synthesizing Mr. Juhlins exact measurement instructions together with other factors, such as the poise, proportioning and overall sculptural character of the glass. The Richard Juhlin Optimum champagne glass is uncompromising in its visual and tactile pleasure.

THE BOOKS CHAMPAGNE
Get to know the work of the no1 champagne expert in the world. At the moment he is working on his 9th epic book - 'The Champagne Magnum Opus' - 12,000 champagnes ! The book contains chapters on the history of Champagne, RJs own classification of the villages, how to enjoy champagne, champagne hiking & 12,000 unique ratings of champagnes !

THE CHAMPAGNE EVENTS
With the expertis of Champagne Club by Richard Juhlin we produce Champagne related tastings & events such as; The Annual Champagne Dinner, collectors dinners, champagne tastings, champagne dinners, champagne master classes, travels to Champagne, champagne towers, champagne sabrage, etc.

THE SOCIAL MEDIA
FACEBOOK The Official Champagne Club by Richard Juhlin
FACEBOOK Champagne Hiking by Richard Juhlin
[6,200+ followers in November’20 | 758 new since last month]
INSTAGRAM Champagne Hiking by Richard Juhlin
INSTAGRAM TheChampagneSommelier
[12,800+ followers in November’20 | 1,604 new since last month]
[1,700+ followers in November’20 | 65 new since last month]
Richard Juhlin [2,400,000+ views | 8,500+ followers | 4,400+ professionals]
Björnstierne [1,180,000+ views | 3,800+ followers - 2,400+ professionals]