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Craft launches CTM Ultra Carbon – a new standard in ultra-distance running

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Craft launches CTM Ultra Carbon – a new standard in ultra-distance running

Swedish sportswear brand Craft launches CTM Ultra Carbon, a new ultra innovative running shoe with excellent durability and grip for various surfaces – destined to break new ground and set new personal records across the world. The shoe has been developed together with world-renowned ultra-runner Tommy Rivs.

“CTM Ultra Carbon is a premium running shoe designed for athletes who demand nothing but the best, ”says Craft’s Product & Marketing Director Daniel Högling.“After having spent the last years in the lab, obsessing over beyond-maximum energy return and the fastest and most aggressive heel-to-toe drop, I am proud to say that we have finally gained the minutes and seconds as well as the durability and versatility we were looking for. Whether you are training for a marathon or competing at extreme distances, this is your shoe.”

CTM Ultra Carbon has been developed together with marathon and ultra-runner Tommy Rivs and combines hyper-lightweight Vault Foam™ with a tuned carbon plate to provide ultimate efficiency and energy return. It also comes with a full-contact rubber traction outsole for optimal durability and traction on various surfaces.

Ultra Carbon Plate™ for a unique trampoline effect
The shoe also features the highly innovative Ultra Carbon Plate™. Made of carefully sourced carbon fiber, this thin plate works almost like a trampoline, offering best-in-class energy return. In addition, the tuned carbon plate comes with a precision split, allowing the big toe to press independently on the medial side of the plate and the other toes on the lateral side–which creates torsion to provide ultra-rebound on varying surfaces and angles.

CTM Ultra Carbon will be available in stores at the end of January 2021.

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Craft is a Swedish brand specializing in clothing and gear for endurance sports where performanceand comfort are crucial for optimal result. Working closely with elite athletes and constantlydeveloping new materials and technical solutions, Craft offers innovative training and competitionapparel and footwearfor world champions and everyday heroes.


Contacts

Daniel Högling

Daniel Högling

Press contact Product & Marketing Director +46 (0) 33 722 33 85

Craft Sportswear

We are a product of sweat and pain, of wind and rain, of falling and rising, and the euphoria experienced when pushing endurance limits. Whether at the Olympics or at home, in the woods or in the streets, we always aim for optimal performance. Just like you, our functional sportswear is raised to race.

Craft is a Swedish brand specializing in clothing for endurance sports where performance and comfort are crucial for a good result. Working closely with elite athletes and constantly developing new materials and technical solutions, Craft offers cutting-edge training and competition apparel. www.craftsportswear.com