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The new Spitz Jacket. Powered by the Northern Wind.
The new Spitz Jacket. Powered by the Northern Wind.

Press release -

THE NEW SPITZ JACKET. POWERED BY THE NORTHERN WIND.

Spitz is back and stronger than ever. The new Spitz takes on the wind. But not just any wind, the Northern wind.

For the relaunch of the durable Gore-Tex jacket Spitz, Haglöfs not only tamed the strongest element there is – but made it work for them. Using wind power from the world’s northernmost wind farm, the Northern Wind was incorporated into every stitch of a unique Spitz jacket. The jacket, made by the wind, is now being used by adventurer Erwan Le Lann on his four-year sailing journey around the world.

Full project available at www.haglofs.com

The new Spitz jacket will be available at retailers across the world starting September 1,
2016.

Text, video and associated images can be downloaded at www.haglofs.com/press
For more information, please contact:

Sara Skogsberg Cuadras
Communication Manager
+ 46 8 584 40 014
sara.skogsberg-cuadras@haglofs.se

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More than a century ago, Wiktor Haglöfs designed a backpack for the local workers of Swedish small town Torsång. The durable, practical backpack would be the proud beginnings of what today is one of the world’s largest manufacturers of outdoor clothing, footwear and hardware. The Haglöfs brand is currently marketed to the Nordic region, Europe and Asia and is owned by ASICS Corporation since 2010. For more info, please visit www.haglofs.com

Contacts

Sara Skogsberg Cuadras

Sara Skogsberg Cuadras

Press contact CSR & Corporate Communicatins Manager +34616424178
Sophia Schlör

Sophia Schlör

Press contact PR Manager PR +46720773930

Welcome to Haglöfs!

We come from Sweden, a country of extreme weather and extensive landscape. A place where the outdoors isn’t just a far off place, it’s in the fabric of our culture and community. We are committed to creating gear that will support anyone, anywhere in their own outdoor adventure. We were founded in 1914 by Wiktor Haglöf, a visionary with a dream and a toolbox. Our story has evolved from humble beginnings, and we’ve ventured into new territory, creating technical designs that set a new standard in craftsmanship.

At Haglöfs, we are Outsiders by Nature. We draw outside the lines, think outside the box, and live outside our comfort zones. We encourage exploration both physically and mentally through embracing the outdoors. We believe that everyone can experience the outdoors, and do all we can to ensure that it will still be there for future generations to explore.

Haglöfs
Gustavslundsvägen 141
167 51 BROMMA
Sweden