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QuadFusion Mimic

QuadFusion™ Mimic got its name from its ability to mimic down. For this fall the construction of the insulation was redesigned and now consists of a spiral-shaped fiber that has been formed into small balls. The balls can trap and hold air, not just in the spiral-shaped fiber but also in between the balls. See our Sustainability Manager Eva Mullins demonstrate this unique material.
  • License: Creative Commons Attribution
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  • File format: .mp4
  • Length: 2:15



We come from Sweden, a country of extreme weather and extensive landscape. A place where the outdoors isn’t just a far off place, it’s in the fabric of our culture and community. We are committed to creating gear that will support anyone, anywhere in their own outdoor adventure. We were founded in 1914 by Wiktor Haglöf, a visionary with a dream and a toolbox. Our story has evolved from humble beginnings, and we’ve ventured into new territory, creating technical designs that set a new standard in craftsmanship.

At Haglöfs, we are Outsiders by Nature. We draw outside the lines, think outside the box, and live outside our comfort zones. We encourage exploration both physically and mentally through embracing the outdoors. We believe that everyone can experience the outdoors, and do all we can to ensure that it will still be there for future generations to explore.

Currently marketed to the Nordic region, Europe and Asia, and has been owned by ASICS Corporation since 2010. For more info, please visit

Press contacts

Lisa Grübb

Lisa Grübb

Press contact PR & Sponsorship Specialist PR + 46 76 677 67 84
Sara Skogsberg Cuadras

Sara Skogsberg Cuadras

Press contact CSR, Corporate information CSR, Corporate information +46 8 121 362 33