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HEAD and PORSCHE launch first shared collection

Press release -

HEAD and PORSCHE launch first shared collection

A symbiosis of technology and design

Kennelbach. The two premium brands HEAD and PORSCHE are working together to launch race-inspired skis, matching apparel and accessories featuring the PORSCHE racing design that combine a jaw-dropping mix of performance, quality and speed. Collaborate to accelerate - together we are even faster: This tagline forms the basis for the new HEAD I PORSCHE ski collection. The result is unique products in the premium sector with a design that is the epitome of movement and speed. The two ski models PORSCHE 7 Series and PORSCHE 8 Series impress with completely independent race ski-inspired constructions, which, with their full wood core and carbon and Titanal layers, provide a unique skiing experience. Even at the highest speed.

Performance and enhanced safety in perfect harmony

The PORSCHE 7 series is stable, fast and dynamic. It is a high-performance ski inspired by Giant Slalom racing that carves precision corners like a Porsche and builds up speed in next to no time. With its centre width of 70 mm, the ski conveys an exclusive race feeling. The PORSCHE 7 series is geared towards groomed slopes. That's where it feels most at home - like a Porsche on the racetrack. The PORSCHE 8 series is a highly athletic all-mountain ski that handles all snow conditions with ease and delivers the highest performance. With this handmade high-performance ski with a centre width of 88 mm, it is possible to accelerate on the slopes as well as comfortably cruise in the backcountry. Both series ensure enhanced safety in conjunction with the HEAD Protector binding. The strain on the cruciate ligament is reduced by more than 50 percent as a result and the risk of knee injuries is significantly reduced.

HEAD and PORSCHE clothing and accessories

Ski poles, visor helmets and bags in addition to technically sophisticated apparel have been created in a timeless design for the HEAD | PORSCHE collection. They are destined to become everyday companions that perfectly combine technology, passion and performance.

More information as well as videos and photos can be found here.

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ABOUT HEAD

HEAD is a leading global provider of premium, high-performance equipment and apparel for athletes and players, at all levels.

We have five divisions: Winter Sports, Racquet Sports, Water Sports, Sportswear and Licensing.

We sell products under the brands:
HEAD (alpine skis, ski bindings, ski boots, snowboard and protection products, tennis, racquetball, paddle, squash and pickleball racquets, tennis balls and tennis footwear, sportswear and swimming products)
PENN (tennis balls and racquetball balls)
TYROLIA (ski bindings)
MARES, SSI and rEvo (diving)
LiveAboard (diving holidays, dive tours)
ZOGGS (goggles, swimwear and equipment)
INDIGO (skis, ski helmets, ski goggles, ski accessories, snowboards and other ski gear)

Since our launch in 1950, we’ve achieved a reputation for cutting-edge design, engineering excellence and a passion for championing all sport, everywhere. World-class performance demands the very best equipment and that’s why, at HEAD, our purpose is to give athletes and players at every level, exactly what they need to win.


About PORSCHE Design:

In 1963, Professor Ferdinand Alexander Porsche created the 911, one of the most important design objects in contemporary history. With his vision of taking the principles and legend surrounding Porsche beyond the boundaries of the car, he founded the exclusive lifestyle brand Porsche Design in 1972. His philosophy and design ethos lives on in all Porsche Design products to this day. Every Porsche Design product represents exceptional precision and perfection at a high level of technological innovation for a unique symbiosis of intelligent functions and purist design. Designed by Studio F. A. Porsche in Zell am See, Austria. Available worldwide from Porsche Design stores, exclusive department stores, specialist retailers and online at www.porsche-design.com.

Follow us on:

Facebook: www.facebook.com/PorscheDesign
Instagram: www.instagram.com/PorscheDesign


Contacts

Christian Hengge

Head of Marketing Wintersports

Daniel Rätz

Porsche Lifestyle Group Manager PR +49 152 0 911 4534

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HEAD is the leading global manufacturer and marketer of premium Ski equipment and apparel.

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