Image - 17 March 2025

Kappahl spring camgn 2025

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Johanna Flemström
Press contact Communication Manager Corporate communication johanna.flemstrom@kappahl.com +46 729 97 46 49
Mia Rönquist
Press contact Social media and influencer specialist Fashion media - Newbie mia.ronquist@kappahl.com +46 733 72 16 60
Sanna Wallin
Press contact Social Media & Influencer Specialist Fashion media - Kappahl sanna.wallin@kappahl.com

17 March 2025 09:00
Kappahl Finland celebrates its 35th anniversary and launches a timeless spring collection

35 years at the forefront of fashion - Kappahl's journey in Finland began in 1990 when the company acquired Kestilä Ltd, the country's first ready-to-wear manufacturer. Over the years, Kappahl has grown to become a major player in the Finnish fashion scene - today the company has 44 stores in Finland, including Newbie stores, and around 6 million customers visit the physical stores every year.
17 March 2025 08:00
You and Yours – Kappahl’s major spring fashion campaign

Kappahl’s spring collection embodies the brand’s heritage of timeless, high-quality, and responsible fashion. The collection is launched through a campaign that highlights relationships and is part of Kappahl’s new brand communication, You and Yours. This communication strategy aims to reinforce Kappahl’s position and unique offering, showcasing its extensive fashion range for all target groups.