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Autumn collection. For you. And yours. – Kappahl’s fall campaign 2025
Today we’re launching Kappahl’s autumn campaign – Autumn collection. For you. And yours.
"The campaign is a continuation of Kappahl’s brand transformation journey, building on the new messaging you and yours, further strengthening our position and unique offer. This season, we highlight the sense of community in everyday routine, with shared moments among people you may not know but still connect with. " says the marketing team at Kappahl.
The campaign showcases timeless autumn looks: classic coats, cozy knitwear, and seasonal pieces in warm brown and neutral tones. Matching corduroy sets, sleek accessories, and modern details complete a collection that feels both contemporary and timeless.
The visuals blend analogue and digital photography, with the campaign theme “commuting” reflecting life in motion, encounters on the go and our shared love for Scandinavian fashion.
The campaign runs from week 38 to 41 – keep an eye out online and in stores.
