Musse & Helium return to Burger King with 100% Plastic-Free Books!
Toy Promotion is excited to welcome Musse & Helium back to Burger King Scandinavia. These treasured characters will be part of the King JR Meal at over 200 Burger King restaurants across Sweden, Norway, and Denmark.
The Nordic children’s book market saw Musse & Helium soar to superstardom in 2023, with over 3.2 million books sold. That translates to more than one book per child aged 1