News archive

idea theft
pitch
advertising agency
PitchMark
Marketing Magazine

  • PitchMark It Before Pitch It: NTW 2025 Session Delivers Powerful Case for IP Protection in Sustainable Procurement

    Building on its success earlier in the week, PitchMark concluded its participation in Malaysia’s National Training Week (NTW) 2025, with a webinar on Friday, June 20th, for Chief Sustainability Officers concerning the importance of intellectual property protection in the context of the United Nations’ Sustainable Development Agenda. Entitled “Developing Compliance with SDGs 8 & 12 Through Ven

  • Protecting Ideas, Preserving Trust: How Pitchmark is Raising Awareness of Procurement Ethics at NTW 2025

    PitchMark continued its participation in Malaysia’s National Training Week (NTW) 2025, on June 19th by presenting a standout webinar entitled “Reducing Risk of Vendor IP Infringement” for Chief Procurement Officers to equip them with procedural guidelines and practical tools for respecting vendors’ intellectual property (IP) when receiving tender bids and pitches.
    Led by PitchMark Founder Ma

  • HR, IP & Ethical Sourcing: A Resounding Success at NTW 2025

    On June 16th PitchMark® presented an online workshop entitled “Enforcing Staff Compliance with your Organization’s IP Policy” as part of Malaysia’s National Training Week for more than 40 registered attendees, exploring the intersection of intellectual property (IP) and the United Nations’ Sustainability Development Agenda (SDA).
    The SDA dates back to 2015 and consists of 17 goals endorsed unan

  • From Innovation to Impact: Why IP Protection is Key to Sustainable Production

    In the race to build a more sustainable world, ideas are everything. From biodegradable packaging to energy-efficient engines, it is innovation that transforms good intentions into tangible change. But innovation is not a spontaneous or risk-free process. It takes investment, commitment, and time – all of which hinge on an essential guarantee that innovators’ ideas will be protected.
    This is wh

  • How Respecting Intellectual Property Drives Decent Work and Economic Growth

    In today's dynamic global economy, innovation is the cornerstone of sustainable progress. From medical breakthroughs to digital advancements, the ideas that shape our future depend on a framework of trust and fair recognition. At the heart of this framework lies intellectual property (IP), ensuring that creators, inventors, and businesses are justly rewarded for their innovations. For organization

  • Brazilian Judge Orders Global Removal of Adele’s Song Over Plagiarism Suit

    Global music icon Adele is at the center of a legal storm after a Brazilian court ordered her 2015 song Million Years Ago to be removed from streaming platforms worldwide.
    A judge in Rio de Janeiro’s 6th Commercial Court reportedly issued a preliminary injunction last week instructing Sony Brazil and Universal Music Brazil to stop “immediately and globally…using, reproducing, editing, distribut

  • Miley Cyrus Sued Over Allegedly Copying Bruno Mars’ Song for “Flowers”

    Pop sensation Miley Cyrus is facing a lawsuit over her Grammy-winning hit “Flowers.” The lawsuit, filed by Tempo Music Investments, alleges that Cyrus and her co-writers copied significant elements from Bruno Mars’ 2013 song "When I Was Your Man".
    According to the lawsuit, “Flowers” shares numerous melodic, harmonic, and lyrical similarities with Mars’ track. Tempo Music Investments, which owns

  • Indian singer Guru Randhawa sued for copyright infringement

    Rolling Stone India reported recently that Indian music producer Vikram Shapribhan Singh, aka Vee, has filed a lawsuit in the Bombay High Court against popular Indian singer Guru Randhawa, T-Series, and Hungama Digital Media Entertainment Pvt. Ltd. claiming copyright infringement.
    Vee alleged that T-Series used his sound recordings, musical works, and performances without obtaining prior permis

  • Authors sue this AI company for copyright infringement

    Three Authors filed a copyright infringement lawsuit against Amazon-backed artificial intelligence alleging that it committed "large-scale theft" in training its popular chatbot Claude.
    The lawsuit was filed by writers Andrea Bartz, Charles Graeber and Kirk Wallace Johnson in a federal court in California claiming that they were not paid "a cent" for copying their work.
    They allege that Clau

  • Barkley sues Quizlet for copyright infringement

    California-based test prep company Barkley & Associates has accused flashcard-making app Quizlet Inc. of copyright and trademark infringement as well as unfair business practices.
    Barkley filed a complaint in the US District Court for the Central District of California on July 16th accusing Quizlet of copying its study resources for those seeking to become certified nurse practitioners.

  • Photographer Jingna Zhang finally won her two-year copyright battle

    In the most recent development, Singaporean photographer Jingna Zhang won a two-year copyright battle against fine art painter Jeff Dieschburg in the Luxembourg court.
    In June 2022, Zhang filed a copyright lawsuit against Dieschburg accusing him of copying her photograph and displaying the painting at an international exhibition as well as winning a cash prize.
    However, in December 2022, the

  • World IP Day 2024: Why respecting intellectual property is key to promoting sustainable innovation

    Whether you are a creator or an innovator, it is crucial to get your work protected as intellectual property before you market it and get paid by vendors.
    To celebrate World IP Day 2024's theme - IP and the SDGs: Building our common future with innovation and creativity, PitchMark hosted an interesting webinar featuring PitchMark founder Mark Laudi, legal advisor Frank Rittman and our special g

Show more
Enter your email address to follow PitchMark

When you choose to create a user account and follow a newsroom your personal data will be used by us and the owner of the newsroom, for you to receive news and updates according to your subscription settings.

To learn more about this, please read our Privacy Policy, which applies to our use of your personal data, and our Privacy Policy for Contacts, which applies to the use of your personal data by the owner of the newsroom you follow.

Please note that our Terms of Use apply to all use of our services.

You can withdraw your consent at any time by unsubscribing or deleting your account.
Check your inbox

Email sent to __email__. Click the link there to follow PitchMark.

Okay