News -
Love Generation returns to Stockholm on September 25
Last year’s Love Generation left us with energy, ideas, and a stronger sense of community. Now we’re bringing it back—bigger than ever before. On Thursday, September 25, SPACE in Stockholm will host more than 500 attendees for a day built around what really matters in modern retail: customer experience, loyalty, retail media, and how to grow in an increasingly global market.
Love Generation brings together people who care about creating real value for their customers—and who aren’t afraid to rethink how they do it. You’ll hear from brands and industry voices who work hands-on with these topics every day, sharing both lessons learned and what’s next.
What to expect on stage
The program will feature a broad mix of Swedish and international retailers and brands, including:
Felix Kruth, Chief Product Officer at Voyado — Our vision for the future of retail. Felix will open the event by setting the stage for where retail is headed. With emerging technologies, shifting customer expectations, and new ways of shopping, he’ll share how Voyado sees the industry transforming—and what it means for the next chapter of customer experience.
Rebecca Wetterberg & Tatiana Zubakhina, Weekday — From replatforming to a multibrand fashion experience. Weekday’s team will walk us through how they replatformed their e-commerce to a headless setup, enabling faster development, global scalability, and flexibility across markets. With this solid foundation, they’ve been able to bring Monki and Cheap Monday into a seamless multibrand experience—showing how technology and close collaboration help them move fast and stay relevant.
Nate Travers, Chief Digital Officer at Webhallen— Driving growth through digital strategy and automation. Nate will share how Webhallen is scaling customer acquisition and marketing automation, drawing on experience from some of the most dynamic brands in the fashion and consumer electronics industries. His talk highlights the opportunities—and challenges—of steering digital growth in an increasingly competitive space.
Michael Ewald Hansen, Chief Digital Officer at LAKRIDS BY BÜLOW — The sweet science of loyalty. Michael will take us inside how LAKRIDS BY BÜLOW uses customer data to create memorable experiences. From playful initiatives like the world’s largest liquorice tasting panel to measurable gains such as identifying over half of all in-store shoppers, he’ll show how data and creativity come together to build long-term loyalty.
Linda Rosendal & Tobias Fredriksson, Kappahl — From strategy shift to smarter journeys: Kappahl’s CRM story. Linda and Tobias will share how Kappahl has transformed its CRM to align with the company’s broader strategic shift. By combining data, technology, and insight, they’ve built an automated approach that powers both loyalty and personalization—ensuring customer experiences are consistent, relevant, and measurable.
Panel discussion: “Clicks to bricks: The retail comeback of physical stores”. Digital-native brands are opening pop-ups and investing in brick-and-mortar, but what’s really behind the move? This panel will explore the comeback of physical retail, with leaders from LYKO, Nordic Nest, Nelly, and Ellis Brigham reflecting on what’s working, what’s not, and the role stores play in loyalty strategies today. Moderated by Voyado’s Tove Verngren and Michael Jerlin.
