At Yamaha Motor headquarters in Japan, a company parking lot was the stage for holding motorcycle riding lessons specifically for women employees. The idea behind this initiative is that having participants experience the fun of motorcycling firsthand will not only deepen their own understanding of and affinity for Yamaha products, but will also allow them to better understand what it is like fo
March 2, 2021 – Franco Morbidelli and Valentino Rossi unveil the PETRONAS Yamaha SRT 2021 Yamaha YZR-M1.
PETRONAS Yamaha Sepang Racing Team is excited to start its third season in the MotoGP World Championship campaign with riders Franco Morbidelli and Valentino Rossi showcasing their 2021 Yamaha YZR-M1 through a virtual launch today.
Franco and Valentino were introduced by Team Princ
February 19, 2021 – The racing history of Yamaha Motor Co., Ltd. began 10 days after the company was founded on July 1, 1955. Our first foray into international racing came in 1958 with an entry in the Catalina Grand Prix, and our first full Road Racing World Championship Grand Prix season followed in 1961. As such, the 2021 season marks our 60th anniversary of racing at the Grand Prix level.
February 16, 2021 – The Monster Energy Yamaha MotoGP team broadcast a virtual reality team presentation to officially open their 2021 campaign. The launch event’s theme #InItToWinIt echoes the mindset of a team spearheaded by two young and competitive riders, Maverick Viñales and Fabio Quartararo, ahead of the 2021 MotoGP World Championship kick-off in Qatar in March.
With this year markin
Today, Yamaha Motor is actively developing unmanned solutions to address a range of societal issues. Our strengths in this field stem from the record of results we forged from engaging in the personal mobility business as well as robotics from the late 1970s, and the considerable technological know-how acquired along the way.
At present, the labor shortages seen in the agricultural secto
Thanks to advances in virtual reality technology, today we are seeing its use spread to various fields, from day-to-day life to commerce and industry. However, this greater use of virtual reality (VR) equipment and headsets has also resulted in many reports of people suffering afterwards from symptoms similar to car-induced motion sickness. This has put the brakes on expanding the range of usage
At Yamaha Motor’s manufacturing and production sites, we revel in the challenge to create ever more beautiful and higher quality products as well as relish the search for real improvements and greater advances. We value our workplace culture that blends tradition with innovation, and see that our hard-won skills and proven technologies are handed down to the next generation.
Underpinning
November 16, 2020—Yamaha Motor Co., Ltd. and Yamaha Motor Racing are delighted to welcome Cal Crutchlow back to the Yamaha family. The popular MotoGP star will join the Yamaha Factory Racing Test Team programme taking on the role of Official MotoGP Test Rider for the 2021 season.
Yamaha Motor Co., Ltd. and Yamaha Motor Racing are delighted to announce that experienced and successful MotoGP
November 2, 2020—This weekend’s MFJ Grand Prix at Suzuka Circuit marked the final round of the 2020 All Japan Road Race Championship season, and the Yamaha Factory Racing Team’s Kohta Nozane took 2nd in Race 1 on his YZF-R1 to clinch his first-ever JSB1000 championship crown, sealing the third consecutive title for Yamaha in the class following Katsuyuki Nakasuga’s 2018 and 2019 titles. With th
October 19, 2020—Yamaha Motor Corporation, USA (YMUS), is pleased to announce a three-year partnership with the Monster Energy Star Yamaha Racing team to field their campaign in both the 450 and 250 classes of the Monster Energy AMA Supercross and Lucas Oil Pro Motocross Championships. The Monster Energy Star Yamaha Racing 450 team will be spearheaded by Aaron Plessinger and newly-crowned 2020
October 12, 2020—Yamaha Motor Europe is delighted to confirm that the reigning FIM Supersport World Champion Andrea Locatelli will join Toprak Razgatlıoğlu at the Pata Yamaha WorldSBK Official Team for the 2021 FIM Superbike World Championship campaign. With Garrett Gerloff remaining at the GRT Yamaha WorldSBK Junior Team for 2021, where he will be joined by Japanese ace Kohta Nozane, it means
October 12, 2020—On October 10, 2020, at Round 9, the final round of the AMA Motocross Championship held at Fox Raceway in Pala, California, the Monster Energy/Star/Yamaha Racing team’s Dylan Ferrandis, who competed in this season’s 250MX class on the YZ250F, took 2nd/5th for 3rd overall in the event to win his first ever AMA Motocross championship title. It was his second title of the year aft
