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 #WeArePR: Paul Sonkamble On Tools, Techniques & Tips

#WeArePR: Paul Sonkamble On Tools, Techniques & Tips

Blog posts   •   May 28, 2015 15:32 BST

Paul Sonkamble, co-founder of record label "House Music With Love" and founder of artist management company "Deerily" shares tips on the tools and techniques he uses for his PR...

#WeArePR: Paul Sonkamble on music, marketing & technology

#WeArePR: Paul Sonkamble on music, marketing & technology

Blog posts   •   May 26, 2015 13:31 BST

Paul Sonkamble on music, marketing and technology as our first interview for the #WeArePR series, an exploration into the evolving world of communications through #PRTech.

#WeArePR: Building a picture of the modern communicator

#WeArePR: Building a picture of the modern communicator

Blog posts   •   May 26, 2015 13:30 BST

For an industry so involved in helping organisations establish identity, the marketing world is going through a fascinating crisis. Yet, for all the furore and panic, the world keeps spinning. We thought it was time someone went out there and started to build a picture that reflected the variety and range of this world in a different way.

FutureComms15: 5 Minutes With David Schneider

FutureComms15: 5 Minutes With David Schneider

Blog posts   •   May 21, 2015 16:14 BST

David Schneider. An actor in Hollywood blockbusters such as Mission Impossible, and Steeve Coogan's I'm Alan Partridge. A stand-up comedian. Oh...and a Twitter obsessive with over 196k followers (not that he's counting) and founder of ThatLot (an agency specialising in viral videos and images) - will be speaking at FutureComms15. Here are a couple of spoilers of what to expect from his talk:

FutureComms15: 5 Minutes With Francis Thomas

FutureComms15: 5 Minutes With Francis Thomas

Blog posts   •   May 12, 2015 16:56 BST

Francis Thomas, Head of Communications at London Midland will be appearing on our panel for a discussion about the state and evolution of PR at this year's FutureComms. Read what he had to say ahead of the event...

​Top Of The PR Pops: April

​Top Of The PR Pops: April

Blog posts   •   May 11, 2015 14:03 BST

From a big-name boxing match to the fighting talk of Westminster, April 2015 truly was a month of battles. And for PR and comms people alike, we’ve had a field day observing and analysing the events as they’ve unfolded, and indeed, the outcomes. This month, we’re looking at two of the biggest events that have got PR tongues wagging and divided the nation:

​Top 10, 7 Ways & 32 Reasons: Are Listicles Becoming A Content Marketing Disease?

​Top 10, 7 Ways & 32 Reasons: Are Listicles Becoming A Content Marketing Disease?

Blog posts   •   May 07, 2015 16:24 BST

With "top 10" this, '7 ways' that all over the net, it comes as no surprise that on average, 20-25% of the daily content produced by publications such as PR Daily and E-Consultancy is made-up of lists. And the reason behind the number that's used? Well that's dependent on how many points the writer can think of...

​Russell Brand: An Unlikely Political Brand Advocate

​Russell Brand: An Unlikely Political Brand Advocate

Blog posts   •   May 06, 2015 16:02 BST

The topic of influencers has been hotting up again over the past week, following Russell Brand and Ed Miliband's vlog. We look into what went on and just why it might have worked so well.

FutureComms15: 5 Minutes With Zoe Clapp

FutureComms15: 5 Minutes With Zoe Clapp

Blog posts   •   Apr 29, 2015 17:03 BST

​Zoe Clapp, Communications Director of the multi award-winning UKTV, gives us a few teasers about her upcoming presentation at FutureComms15...

FutureComms15: 5 Minutes With Shivvy Jervis

FutureComms15: 5 Minutes With Shivvy Jervis

Blog posts   •   Apr 27, 2015 19:07 BST

Editor, presenter and previously named as one of CNN's leading ladies, Shivvy Jervis talks to us ahead of FutureComms15. Here's what she said to say about her talk and the state of PR and comms...

FutureComms15: 5 Minutes With Robert Rose

FutureComms15: 5 Minutes With Robert Rose

Blog posts   •   Apr 23, 2015 17:08 BST

​Robert Rose – author, chief strategy officer and thought-leader – will be joining us on the 18th June for this year’s FutureComms. We asked Robert a few questions to give us a taster of what’s to come…

The Political Mistakes PR Professionals Can Learn From

The Political Mistakes PR Professionals Can Learn From

Blog posts   •   Apr 21, 2015 13:27 BST

With the UK’s main political parties rolling out their manifestos last week, we take a look at the potentially damaging slip-ups their leaders (of past and present) have made and the lessons us PR people can learn from those…

FutureComms15: 5 Minutes With Stephen Waddington

FutureComms15: 5 Minutes With Stephen Waddington

Blog posts   •   Apr 20, 2015 16:44 BST

We caught up with, Stephen Waddington - Chief Engagement Officer at Ketchum - to get his thoughts on the state and future of PR and comms, ahead of our FutureComms15 event on 18th June.

​The Many Challenges Of Social Media in Sports

​The Many Challenges Of Social Media in Sports

Blog posts   •   Apr 17, 2015 11:48 BST

Looking at prime examples of positive engagements, controversies and turn-arounds, Alex delves into the pros and cons of sports on social media…

​5 Issues Faced By Education Communicators

​5 Issues Faced By Education Communicators

Blog posts   •   Apr 14, 2015 11:24 BST

Each with their own unique history, offering, results and reputation, universities are brands in their own right. The sooner their PR people and marketers start realising that, the better for them.

5 Brilliantly Believable April Fools': 2015

5 Brilliantly Believable April Fools': 2015

Blog posts   •   Apr 01, 2015 17:45 BST

Aah April Fools’ – the one day of the year where you can trust absolutely no one, not even the most reliable of sources (in fact they’re the worst!) We take a quick look at the April Fools’ campaigns of 2015...

​Our 7 Favourite April Fools’ Day Campaigns

​Our 7 Favourite April Fools’ Day Campaigns

Blog posts   •   Mar 31, 2015 17:17 BST

With 1st April fast approaching, we take a look back at some of the wittiest, cleverest and most obvious April Fools’ marketing campaigns from recent years.

The Power Of Brand Advocates

The Power Of Brand Advocates

Blog posts   •   Mar 27, 2015 11:16 GMT

A brand advocate can be invaluable and they can be anyone. With advocates, the age-old phrase “quality over quantity” rings true; it is not necessarily about the size of your fan-base but instead the quality of those people. Who are they? What do they represent? And what could they do for you? We reveal exactly why we love brand advocates…

​PR & Marketing Jargon: Decoded

​PR & Marketing Jargon: Decoded

Blog posts   •   Mar 25, 2015 10:47 GMT

For the times when actual words just won’t suffice, here are our favourite crimes against the English language from the world of PR and marketing!

​The Challenges Faced By B2B Communicators [In Quotes]

​The Challenges Faced By B2B Communicators [In Quotes]

Blog posts   •   Mar 24, 2015 10:00 GMT

Digital and social media have influenced new ways of reaching businesses and consumers, but with that comes its challenges. Three PR professionals – Joe Hanley, Wander Bruijel and Steph Macleod – share their advice on how content can help B2B communicators build online communities…

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