Images of the award ceremony can be found here.
A celebration of design excellence
On 7 July 2026, the winners of the Red Dot Award: Product Design 2026 came together in Essen for an evening dedicated to outstanding design achievements. The celebrations unfolded across several iconic locations, beginning at the Red Dot Design Museum on the UNESCO World Heritage Site Zollverein.<
On 7 July 2026, numerous cars and motorcycles that have received a distinction in the Red Dot Award: Product Design 2026 will be presented at the Zollverein UNESCO World Heritage Site. Chief designers and high-ranking representatives of the awarded companies will also be present.
For the automotive trade press, this creates concentrated access to current positions in vehicle design: from exclus
On 7 July 2026, the Red Dot Design Award will honour the year’s best product designs at the Aalto Theater in Essen. During the Red Dot Gala, the Red Dot: Best of the Best winners of the Red Dot Award: Product Design 2026 will receive their trophies on stage.
The award ceremony will be broadcast live on Red Dot’s YouTube channel. The livestream will begin on 7 July at 5:45 p.m. CEST: to the live
Press invitation
On 7 July 2026, Essen will become an international meeting point for the world of design: leading companies and designers from across the globe – including Fiskars, Honda, BRP, Ferrari and Epson – will gather at the Aalto Theater and the Red Dot Design Museum for the Red Dot Award: Product Design ceremony.
We warmly invite you to accompany this special day as a representativ
The jury for the Red Dot Award: Brands & Communication Design 2026 has been confirmed. A panel of 30 experts from design, academia, media and consultancy will assess the submitted projects and brands.
The internationally composed jury brings together a wide range of professional and cultural perspectives. It evaluates submissions in terms of design quality, creative achievement and their ef
