Accurate and relevant mentions
Go beyond keywords and traditional media. Mynewsdesk monitors online and print news, broadcast, podcasts - plus YouTube and TikTok - to reflect where brand conversations actually happen today.
Monitoring doesn’t need to be so hard
Traditional tools (like Retriever) offer a lot of functionality but for many teams, it’s hard to access, hard to maintain, and hard to get clarity.
Why are teams switching?
Same job. Smoother experience.
Traditional tool
*comparison based on retriever
Mynewsdesk
Set up
Mynewsdesk reduce all the manual set-up so you can get started in minutes
Key differenceComplex traditional Boolean search logic, ongoing tuning and specialist support required
Proprietary AI search & analysis technology, no tuning or specialist support required
Results
Mynewsdesk media monitoring has 100% precision search results
Key differenceHigh volume and noise, lower accuracy, requires extensive manual cleaning of hits
Highly accurate and complete, auto-filtered by relevance and analysed for impact
Source coverage
Mynewsdesk intregates audio & video monitoring which accounts for upto 40% of mentions
Key differenceCoverage varies by package and suite of tools, strongest in traditional news
Integrated monitoring of text, audio and video across premium and social media
Insights & Reporting
Mynewsdesk is built for communicators. Relevant and easy to work with insights.
Key differenceAdvanced datasets, well suited to experienced media analysts and specialists
Metrics & insights made easy to understand, share and act on confidently
Usability
According to media monitoring feedback Mynewsdesk is just so simple to use!
Key differenceFeature-rich platform that can feel more tooling-first and complex to navigate
Workflow-first, designed for ease of use, clarity and speed across teams
Automated relevancy
AI monitoring that reads the landscape - not just keywords
Experience a new approach to monitoring with multi-dimensional, context and brand-aware analysis of brand and competitor coverage.
• Brand- and context-aware AI – Understands meaning, not just word matches.
• Relevance without rigid rules – Identifies what matters without complex Boolean logic.
• More signal, less noise – Finds critical coverage while filtering false positives automatically.
Result: 2 x more relevant mentions that traditional media monitoring tools.
Try media monitoring for free
Full coverage
Source coverage that matches where your audience is
Coverage isn’t a number. It’s a complete picture across platforms, formats, and paywalls.
Mynewsdesk delivers integrated monitoring of:
• Text, audio, and video: Across premium, paywalled, print, open, public, and social sources.
• Usable audio & video: Highly accurate transcription and nuanced spoken-content analysis.
• Full-channel visibility: From public radio and TV to YouTube and TikTok.
Result: a clearer view of what’s actually being said, not just what’s easy to index.
Try yourself for free
Easy to use
A tool your whole team will actually use
PR work is hectic. Your tools shouldn’t be.
Mynewsdesk is built workflow-first, designed for calm clarity and speed:
• Clean, focused views: See what matters immediately.
• Obvious next steps: Spend less time hunting and clicking.
• Automation where it counts: Reduce manual work without losing control.
The goal: a media monitoring tool that is actually easy to use
Get started today
Take the first step towards easier media monitoring
Talk to our monitoring experts
Book a date & time that suits you.
FAQ
Yes. Transitioning to Mynewsdesk doesn’t require rebuilding complex Boolean queries. Our AI-native monitoring adapts to your brand and topics quickly, reducing setup time and minimising disruption.
No. Mynewsdesk replaces rigid keyword rules with context-aware AI. You still maintain visibility and control, but without the constant manual tuning and rule maintenance traditional tools require.
Traditional tools match words. Mynewsdesk understands context. By analysing meaning, brand relevance, and intent, the platform filters noise automatically and surfaces mentions that truly matter.
If we are being honest Mynewsdesk tech team were using, and implementing way before the Ai buzz… so our technology is crazy powerful at reducing noise, and being hyper accurate. We achieve 100% precision on keyword searches!
Mynewsdesk includes highly accurate transcription and contextual analysis of spoken content. That means broadcast, podcasts, YouTube, and social video aren’t just included – they’re searchable and actionable.
Yes. With integrated monitoring across premium, paywalled, print, open web, public, and social sources – plus impact analysis – Mynewsdesk supports both global teams and complex brand environments.
If your current tool requires specialist knowledge or heavy manual cleaning, Mynewsdesk is designed to simplify workflows and increase team-wide usage.
Because there’s no heavy query setup or ongoing tuning required, teams typically see clearer, more relevant results immediately after implementation. You can test it out for free here