Mynewsdesk

Analyse & grow your PR impact

Track your PR results in real time, understand what’s working and make decisions to boost your impact.

Engagement analytics

See who opens, clicks, and engages with your news over time

Actionable insights

Get clear, actionable reports to help you improve your PR strategy

Automated reports

Get automated and accurate reports with a click of the button

Analytics & insights

How does analytics & reporting work?

With our analytics and performance tracking you can measure every aspect of your PR campaigns in real time.

Track opens, clicks, and engagement across all your news and press releases, so you can see what’s working.

Compare performance across channels and campaigns to spot trends and opportunities for improvement.

With clear, actionable insights, you can make smarter decisions and maximize the results of your PR efforts.

Coverage report

Understand the meaning behind every mention

  • Automated sentiment analysis – Instantly see if mentions are positive, neutral, or negative.
  • Trending topics – Uncover key storylines and narratives by grouping related topics and conversations.
  • Crisis indicators – Spot spikes in negative sentiment early, so you can act before issues escalate.

With sentiment and topic analysis, you get clear, actionable insights which helps you focus on what matters most.

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Brand report

Automated, quick & accurate reporting on your brand

  • Competitive insights – Track your competitors’ media presence and compare their share of voice, sentiment, and key topics to your own.
  • Industry trends – Identify emerging trends and benchmark your performance against industry standards.
  • Actionable comparisons – Spot strengths, weaknesses, and new opportunities by seeing exactly where you lead or lag behind.

With competitor and industry benchmarking, you gain the perspective you need to make smarter decisions and stay ahead.

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Trusted by leading brands across the globe

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Explore some other features we have.
PR Distribution

Press releases

Use the Mynewsdesk platform for your press release distribution to maximize the impact of your company’s PR and communication efforts.

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