Blog post - 8 July 2015 15:31

#FC15 | Jonathan Bean On The Future Of Comms

Jonathan Bean, Chief Marketing and Growth Officer at Mynewsdesk, began the proceedings at this year's FutureComms, showcasing our recent groundbreaking campaign - Surfing The Silver Way and opening up Eduardo Conrado's notion that "PR is at an inflection point between what we're comfortable with, what we have permission to do, and what's possible"...

Watch Jonathan Bean's introduction to FutureComms15 here:

Topics

Media, Communication

Contacts

Press Officer

Press contact Media inquires press@mynewsdesk.com

Adam Karseland

Press contact Press contact adam.karseland@mynewsdesk.com +46 79-075 64 25

Video: Highlights from FutureComms15

The biggest PR & communications event, FutureComms15, was held in London on 18th June. What got communications professionals talking and how do we stay on top of our PR game? What seems to be the holy PR grail for brands?

23 June 2015 11:13

FutureComms15: A Look Back At The Future Of Comms

Fiery, opinionated, controversial and moving are just a handful of adjectives that one might choose to use when describing FutureComms15 - the biggest PR and comms event of the year. But personally, I think it was Dan Slee of Comms2point0 who best summed up the gathering, describing it as “a mass punch-up between people who give a stuff…”. We take a look back at the future of comms...

23 June 2015 10:48

Futurecomms15: PR’s Stockdale Paradox

Over the years I've come to see that healthy debate stimulates progress and change. Last week I had the pleasure of chairing Mynewsdesk’s Futurecomms15 in London and the outcome was a good argument. I am tired of events that are just filled of corporate case studies and self congratulatory awards. I guess there is a place for those type of events but this was certainly not one of them...

7 July 2015 14:49

#FC15 | The Hidden Heroes Of 7/7

If the events of 7th July were to unfold again today, how differently would the news emerge? What part would social media channels play in the media? And would the Government and emergency services’ communications teams and strategies be able to cope? Chris Webb explains how his team dealt the crisis 10 years ago today. And his presentation really showed the value of the business we’re in

9 March 2015 14:30

Surfing the silver way: watch the reaction of an 82-year-old digital novice join Tinder

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14 October 2015 14:14

#FC15: Alex Myers On PR, Content & Creating A Team For The Future

Alex Myers, ‎Founder and Managing Director at Manifest London and Manifest New York, was speaking at the biggest PR & communications event in the UK, FutureComms15. Here's what he had to say on the difference between PR and content, creating a team for the future and his greatest achievements in the industry... Watch the full interview here:

13 July 2015 13:49

#FC15 | Why Do People Share Content?

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13 July 2015 17:53

#FC15 | Stephen Waddington's Key Take-Outs

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6 May 2016 07:56

FutureComms16: Tackling Digital Challenges, Diversity & Influencer Relations

The future of comms isn't decided by one CMO and it wasn't planned in yet ANOTHER meeting spent slurping-up coffee and flicking through flip-charts. No. The future of comms is ever evolving, and who's making it happen? It's you.

8 July 2015 15:48

#FC15 | Robert Rose On Brand Storytelling Opportunities For PR

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9 July 2015 16:55

#FC15 | Why Communicators Must Embrace the PESO Model

The growth of sponsored content and native advertising has integrated paid media firmly with earned, owned and shared media. Brands have little choice but to adapt to this changing environment, fast. Our FutureComms15 panelists Paul Sutton, Danny Whatmough, Matt Gilbert, Stella Bayles and Charles Arthur discuss the PESO model in more detail...

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#FC15 | The Death of SEO & the Rise of the Brand Story

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9 July 2015 17:30

#FC15 | Zoe Clapp - How #Chocobatch Went Viral

Communications Director of UKTV, Zoë Clapp shares her insights and learnings from the brand's recent viral campaign, #Chocobatch, at this year's FutureComms event.

13 July 2015 16:40

#FC15 | PR & Content, The Great Divide?

Is the PR industry facing the threat of extinction? If brands act as publishers, are PR professionals still required or will they slowly turn into content marketers? Our FutureComms15 panel discuss...