Mynewsdesk is investing in expansion - brings on a new CCO
Mynewsdesk is focusing on expansion and is proud to announce the appointment of Charlotte Eriksson as the new Chief Commercial Officer (CCO). With her extensive background in business expansion, Charlotte Eriksson will help strengthen Mynewsdesk's growth and establish the company in new markets outside the Nordic region. "We are in an exciting position right now as a company and I am convinced th
And the finalists for this year's Nordic PR Awards are …
A lot of nominations have been submitted, and the entry has now been closed. And now we are finally here. It’s time for the announcement of the finalists for this year's Nordic PR Awards!
How to write press releases with AI – from idea to execution
It is not even a year since AI came into the PR and communication industry with a big bang, but we are already seeing the growing importance of AI in communication departments, perhaps especially when it comes to content production. Let’s take a closer look at how AI can help automate and improve different aspects of the process of writing.
The power of PR
PR is the art of storytelling, a craft that can transform perceptions, build trust, and drive meaningful connections. It's about more than just creating headlines; it's about creating experiences, shaping narratives, and engaging with audiences in authentic and compelling ways.
Ingrid Ødegaard brings innovative insights as Mynewsdesk's newest board member
Mynewsdesk is proud to announce the appointment of Ingrid Ødegaard as the newest addition to the company's board. With an impressive career in the media industry and technology development, Ødegaard brings a unique combination of insights and visions to the table
What's the purpose of purposeful PR?
Never before have brands communicated so much about sustainability and purpose. And never so poorly. Consumers have never been more confused about what is actually what in brands sustainability communication.* The term purpose driven is used to the extent of losing its own purpose. So is there any reason to keep going?
Meet the head of jury in PR Awards Åsa Blomberg: – PR is the most genius way to convey a message
With her wide experience in PR and passion for people and communication, Åsa Blomberg is the perfect fit for leading the PR Awards jury this year – a role she is looking forward to taking on.
Meet the PR Awards jury member Jesper Andersen: – Embrace data in all forms and get used to not just collecting data but also evaluating
Jesper Andersen always had an interest for the art of argumentation as he minored in Rhetoric at University, and when he at a later point got a student job at a PR firm it just clicked. Today he is an international keynote speaker and advisor specializing in communication measurement and evaluation.
Meet the PR Awards jury member Tale Olivia Henningsen: – PR appeals to me because it gives us the opportunity to reach so many people
Tale Olivia Henningsen came to PR and communication from a background in interior architecture and color design. This made her the perfect fit for Creative Leader at the Norwegian supply store for paint and color – Fargerike, where she has now worked with PR and communication for eight years.
Meet the PR Awards jury member Hampus Knutsson: – The best crisis strategy is to do it right from the start
The crisis communication specialist Hampus Knutsson brings a lot of expertise in his area to the Mynewsdesk Nordic PR Awards jury panel this year. With over 15 years of experience in crisis communication, strategic advice, press work and international communication, he is sharing great input and advice on the field.
Meet the PR Awards jury member Hilde Tunge: – I strive to work on projects that can make the society better
In this year’s Mynewsdesk PR Awards jury we have the senior advisor Hilde Tunge from Norway on board. Starting her PR career in the field of extreme sports and with a passion for combating greenwashing, Hilde has a very interesting profile we are about to take a closer look at.
Meet the PR Awards jury member Matilda Adelborg: – PR is important because it is building trust capital
Mynewsdesk is proud to announce one of the previous PR Awards winners, Matilda Adelborg, as one the jury members in the Nordic PR Awards 2023. After 8 years in the PR industry Matilda can already look back at the title «PR Personality of the Year» as well as gaining lots of knowledge to share great advice and perspectives for other communicators out there.