The #PRanalytics conference: learning how to measure the impact of your PR
PR Moment and Ketchum UK partnered to host a half day conference dedicated to PR analytics and measurement. Scroll down on our Storify to read our key take-away...
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The Valentine's edition: our favourite love themed PR campaigns
As it's Valentine's Day this week I thought we'd take a look at the best PR campaigns from the last year which have centred around the theme of love, and not always in the romantic sense…
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Highlights from the Social PR Strategies Summit
Last week the Social PR Strategies Summit brought together leading experts in the PR and media industry to discuss how the social media can be fully integrated into your communications strategy, measure its effectiveness and better your engagement with key stakeholders and the media.
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10 steps for building the perfect brand newsroom
Don’t let Felix Baumgartner distract you. Granted that’s not an easy task given Baumgartner’s high-octane, thrill-seeking of choice is to travel to the edge of space in a balloon-powered capsule before jumping out of it.
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Top of the PR pops: January highlights
It’s a truth universally acknowledged that January is by far the worst month of the year. Thankfully it has flown by in a flash and there have been plenty of things happening in the world of PR, social media and digital comms to keep us entertained…
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Thinking beyond the press release: a mission statement for brands
Is the era of the press release finally over, as so many have been claiming for years? What does that mean when communicating on behalf of your organisation?
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Building your organisation's internal newsroom
David Taylor, Head of Social Business at Zoodikers and author of the Business of Being Social, explains why every brand should build an internal newsroom.
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PR Analytics: Why Small Data Is The New Big Data
How do you measure the effectiveness of your PR? An introduction to analytics for PR with insights from Andrew Smith MCIPR and Managing Director of escherman.
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The top 10 Mynewsdesk UK blog posts of 2013
Just in case you missed them, here are the most read Mynewsdesk blog posts of 2013.
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Ensuring your business is social in 2014
Just because you say you are on the likes of Twitter, Facebook and Pinterest and may have links to these channels on your website, does not mean that you are in fact a ‘social’ business. David Taylor, social media trainer, consultant and author, gives his advice on transforming your organisation into a social business.
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How we used graffiti to tell our story at the Digital Marketing Show
We wanted to do something different that would stand out, intrigue and attract the flock of marketer attendees, whilst painting a good picture about who we are, what we do and why people should care.
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PR and marketing tips for small businesses
Dee Blick is the director of Marketing Gym as well as a writer, blogger and fellow of the Chartered Institute of Marketing. She gives her advice on marketing and PR for small businesses.
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