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Costa Coffee’s digital PR journey

Adam Vincenzini of Lexis PR spoke to us about how Costa Coffee is using Mynewsdesk to help evolve their digital communications. “Mynewsdesk enabled Costa to bridge the gap between the way they used to do things and the way they currently do things. It was a really important stepping stone to them maturing as a digitally active brand, and it has given them the confidence that these tools work.”
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  • File format: .mp4
  • Length: 4:21
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Adam Karseland

Adam Karseland

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Mynewsdesk - The smart way to improve awareness and relations

Mynewsdesk helps companies create awareness, find the right audience and build strong relationships.

By providing a user-friendly online solution, Mynewsdesk simplifies and streamlines the publishing, distribution and measuring of your PR and communication efforts. All in one digital place. By consolidating all aspects of PR in one platform, brand and media monitoring is also made easy, helping companies track their engagement over time .

Mynewsdesk has 1.6 million unique visitors monthly and publishes 80,000 news stories per year. Over 4,000 companies across the globe trust Mynewsdesk’s platform to improve their PR efforts and 70% gain media uptake on their news.

Find out more at: www.mynewsdesk.com