Silva has finalized the acquisition of Primus
Silva Sweden AB has acquired 100% of the shares in Primus AB from Fenix Outdoor AB. The closing of the deal took place today on April 28, 2023.
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Primus Launches FeedZone, a lineup of outdoor cooking products perfect for two-wheeled adventures
Primus, the Swedish cooking equipment brand, equips cyclists with all the gear needed to cook high-quality meals with its new Feed Zone collection. Highlights from the Feed Zone collection include a compact stove, coffee and tea press and double-walled steel mug. The entire Feed Zone system packs neatly into a rolltop bag that seamlessly attaches to bike frames or handlebars, or fits in panniers.
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Silva: 90 years of dedication and innovation
In 1933 the Kjellström brothers Björn, Alvar and Arvid, together with Gunnar Tillander, launched the world’s first liquid-filled compass. It marked the start of drive for development that laid the foundations for Silva’s success, and 90 years later still sparks new innovations and product launches.
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Primus Awarded Scandinavian Outdoor Award for Sustainability
Scandinavian Outdoor Award for Sustainability Awarded to Primus SIP Power Gas for Pushing the Biogas Market Forward
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Silva acquires Primus to strengthen two innovative Swedish brands
Silva Sweden AB acquires 100% of the shares in Primus AB from Fenix Outdoor AB. The deal was signed today and closing of the deal will take place on April 28, 2023.
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ISPO Award 2022 winner: Spectra by Silva
This autumn’s brightest and most extraordinary headlamp. Spectra by Silva has now been announced as an ISPO Award 2022 winner. The 10 000 lumen headlamp that will turn night into day gives you more than enough light to go full speed regardless your sport.
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Explore 4 now available in four new colours - For your everyday adventures
The Explore series are Silva's most popular headlamps for outdoor life and adventures both on land and water. In October Explore 4 is launched in four new colours: red, green, grey and blue - which one is your favourite?
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Silva by Spectra: 10 000 lumen to Turn night into day
September 22 is the launch date of this autumn’s brightest and most extraordinary headlamp. Turn night into day with Spectra by Silva. The 10 000 lumen will give you more than enough light to go full speed regardless your sport. Spectra is a cutting edge innovation in a sleek, intuitive design with the equivalent light output of several cars. This is by far the most powerful headlamp from Silva.
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Silva Terra - A step towards a brighter and more sustainable future
Silva's new headlamp Terra Scout has already been put to the test and has been the winner of the ISPO Award and the Scandinavian Outdoor Sustainability Award earlier this year. Terra Scout and Terra Dry Bags are launched on September 8th as the first products of the Terra initiative.
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Silva Strengthens the Organization with New Team Members in Marketing, Product & Sales
To succeed with the new business plan, new team members, with new skills and competencies have been recruited in 2022 to strengthen Silva's sales, marketing and product teams, and more recruitment's will be carried out during the autumn.
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Silva Changes Distribution Partner in Benelux
Silva, the number one Swedish compass, headlamp, and outdoor equipment brand, have taken the decision to change distribution partner in Benelux. The new distributor, Hike-A-Way, will take over distribution of Silva products in the Sport & Outdoor channels in Benelux from Homeij B.V from 1st of January 2023.
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ISPO Award 2022 Winner: Silva Terra Scout Headlamp
Silva's new headlamp Terra Scout is announced as ISPO Award 2022 Winner. Terra Scout is a step towards a brighter and more sustainable future. Smart innovations together with the well-known and successful concept of “reuse, reduce, recycle” are part of Silva's strategy going forward.
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