Image - 3 December 2018

Invercote_YFT_Durability_Water_with box_100dpi

With layers of special effects added to cosmetic packaging, the packaging material must be durable enough to handle 20 press runs or more. It’s one way Iggesund Paperboard and it’s market-leading Invercote paperboard enables and enhances emotional brand experiences.

License:: Media Use
The content may be downloaded by journalists, bloggers, columnists, creators of public opinion, etc. It can be used and shared in different media channels to convey, narrate, and comment on your press releases, posts, or information, provided that the content is unmodified. The author or creator shall be attributed to the extent and in the manner required by good practice (this means, for example, that photographers should be attributed).
By:: Pål Allan
File format:: .jpg
Size:: 1040 x 1389, 1.12 MB

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Contacts

David Gray

Press contact Founder and Creative Director david@open.se +46 8 313 620

Gunilla Lundström

Press contact Business Director / Head of Open CEO, Account Director and Managing Partner gunilla@open.se + 46 70 29 27 114

Who says sales tools can’t be inspiring?

Today’s sales teams need inspirational tools that simplify and dramatize the benefits of their products and services. It’s all about creating emotional pull with engaging storytelling and tools that inspire new possibilities. With this in mind, Open teamed up with Iggesund Paperboard of Sweden to launch new experiential sales tools for the cosmetics industry for its flagship Invercote® product.