How exciting to be asked by Nigeria’s leading paint company, Chemical and Allied Products Plc (CAP), to support them with a strategic branding project and fly to the capital, Lagos, for hands-on workshops. With a new management team in place, CAP is intent on streamlining and strengthening its brand portfolio in line with its vision of “creating a new Africa inspired by colours.”
Great news. We're super happy that Daniel Enervald, an expert in filmmaking, 3D motion graphic, AR and VR has joined the Open creative team in Stockholm to support our growing international client roster. Welcome aboard Daniel!
Big thanks to all our clients and our staff for a fantastic spring season. Now it's time to grab a cold drink in the sun, find a good book and recharge the batteries. See you soon in early August.
Emotions matter. Especially in B2B marketing. That applies to your selection of visual imagery for social media, ads, trade shows and more. Used effectively, high-impact images can grab attention, build your brand, differentiate your offering and drive sales, according to research from Google, CEB and Harvard.
As the year draws to a close, we wanted to take a moment to reflect on everything we have to be grateful for and thank our friends, families and colleagues around the world for a fantastic 2018. We greatly appreciate all the positive feedback, support and good vibe you give us. To each and every one, have a well deserved, relaxing and joyous holiday season.
Today’s sales teams need inspirational tools that simplify and dramatize the benefits of their products and services. It’s all about creating emotional pull with engaging storytelling and tools that inspire new possibilities. With this in mind, Open teamed up with Iggesund Paperboard of Sweden to launch new experiential sales tools for the cosmetics industry for its flagship Invercote® product.
They're young, hungry and fearless. Meet Moa and Beatrice, the next generation of creative talent – two students from The Stockholm School of Photography (Fotoskolan STHLM) who are joining our creative team for a month. Bright, talented and ambitious, they will be sharpening their skills in film and photography alongside our senior team.
Peek into any Swedish family’s bathroom and you’ll find at least one PROFFS hairstyling product. The distinctive pink packaging is synonymous with professional quality at affordable prices. Since the 1980s, the family-owned company has built an enviable market position in Sweden. Now they’ve asked Open to help take them to the next level.
They’re out! And they’re selling well. But what’s the secret to successfully launching a new range of shoes worldwide? Simply put: a brilliant product, sharp strategy and seamless collaboration. In this case, Open was privileged to team up with Ejendals, the Sweden-based hand and foot protection company, to launch its new JALAS Zenit EVO collection of six new safety shoes.
Summer greetings from Open! We want to thank both new and old customers alike for making the first half of 2017 a record and exciting run. We feel privileged to work with such an ambitious group of global brands together with a team of talented, fun and highly motivated Openers. We're closing our office in late July, but reopen Monday, July 31st. See you soon and have a fabulous summer vacation!
To mark its 75th Anniversary, Habia Cable, a leading global supplier of customized cables, turned to Open Communications to find a way to strengthen relationships with loyal customers. Inspired by Habia's colorful cables, which look much like chewy candy, the Open team developed a direct marketing activity that encourage customers to co-create their own favorite sweets. The results were amazing!
OPEN was delighted to attend Iggesund Paperboard's recent Stockholm leg of their international design challenge, where top talent from the design world displayed their entries that exploited the unique qualities of Iggesund´s flagship product, Invercote. There was also keen interest in a unique wall calendar designed for Iggesund by OPEN.
While others might be sloping off to the beach, OPEN will be up and running, throughout the summer.
Iggesund Paperboard har i ett djärvt försök att utmana dagens digitaliserade värld lanserat en stor fotokalender som uteslutande gjorts av företagets marknadsledande kartong Invercote®. Kalendrarna, varav två inom kort kommer att auktioneras ut på eBay i välgörande ändamål, ger prov på innovativa och uppseendeväckande tryck-, folierings-, stansnings- och bigningstekniker.
If you’re an Art Director who doesn’t mind cobblestones (we’re in the Old Town) and likes the idea of developing yourself and our ambitious, growth-oriented clients, this could be a fantastic opportunity. We’re not like other Swedish agencies. We work mainly in English. And our team focuses primarily on international marketing communication assignments.
Strategic-Creative SWAT Team
At Open,
To support growing client requirements, Sweden’s leading English- language strategic marketing agency, Open Communications, is welcoming three new colleagues – an Account Manager, a Graphic Designer / Final Artist and a Production Manager.
Account Manager Elise Alpen, from the US, has previously worked with Ericsson, KPMG and advertising agency Ammirati Puris Lintas. Elise will be helping to de
För att ytterligare tillgodose kunder, välkomnar Sveriges ledande engelska marknadsföringsbyrå tre nya kollegor - en Account Manager, en Graphic Designer / Final Artist och en Production Manager.
Account Manager Elise Alpen från USA, har tidigare arbetat med Ericsson, KPMG och reklambyrån Ammirati Puris Lintas. På Open kommer Elise att hjälpa till med att utveckla marknadsföringsstrategier för