Topics: Building, property

Strawberry Breathes New Life into Historic Paper Mill – Creating Tampere’s New, Vibrant Cultural Landmark

26 August 2026 07:55

The Nordic hotel group Strawberry has revealed its latest project: an exclusive lifestyle hotel housed in the historic Frenckell paper mill in Tampere. By transforming this heritage industrial site into a spectacular lifestyle hotel, a new, inclusive meeting place is born. Here, the boundaries between hotel, culture, and city life blur to offer both Tampere locals and international guests a truly

Rammi Al Bitar Appointed New General Manager of Strawberry Living’s Corporate Housing

25 August 2026 07:38

Strawberry Living is strengthening its position in the temporary housing market by appointing Rammi Al Bitar as the new General Manager of its Corporate Housing business area. Holding ultimate responsibility for operations encompassing over 1,500 apartments across Sweden, he will lead the growth journey and develop tailored accommodation solutions for both the private and public sectors.
The de

Strawberry adds another hotel north of the Arctic Circle

12 August 2026 12:00

Radisson Blu Hotel Bodø is becoming Clarion Hotel Bodø. Strawberry and Pandox have signed a new lease deal starting 1 January 2027 — with a refreshed lobby and new gym on the way. Another boost for Bodø.

Italian 1950s Charm Meets Modern Energy: Hotel Giò in Solna Joins Strawberry

17 July 2026 08:05

During autumn 2026, Strawberry will take over the operations of the award-winning design hotel, Hotel Giò in Solna. Inspired by 1950s Italian architecture and featuring 179 unique rooms, the hotel has been a celebrated meeting place for both international travelers and Solna locals since its opening.
Now, Strawberry’s popular hotel chain, Home Hotel, is taking over the baton to operate and furt

Quality Hotel The Book Opens Today in Gothenburg – “Will Become an Essential Part of the Growing Events District”

1 June 2026 08:26

As Gothenburg moves toward its goal of doubling tourism by 2030, Quality Hotel The Book today opened its doors in Rundqvist’s former printing house to meet the area’s demand for affordable accommodations. Where the printing presses once ran hot, the area’s industrial heritage now intertwines with Södra Centrum, which is growing at record speed.
Gothenburg’s tourism industry is growing faster th

Strawberry Makes Major Move in Finnslätten – Västerås’ Growing Tech Cluster

18 May 2026 07:01

Västerås continues its expansion, and Strawberry is now taking the next step to meet the rising demand in one of Sweden's most dynamic industrial districts. With the establishment of a new Home Hotel at Finnslätten, a long-awaited meeting point is being created in the heart of the nation’s center for energy and automation.

Strawberry’s New Venture: Lynra to Solve Industry’s Greatest Bottleneck

7 April 2026 08:00

The Nordic industrial sector is facing a critical bottleneck: the lack of high-quality housing for the required workforce. Now, Petter Stordalen’s Strawberry Group is launching a new company, Lynra. By combining climate-smart modular construction with "hotel DNA," Lynra aims to challenge the traditional industrial services market, targeting a billion-kronor turnover within five years.

Strawberry in Strategic Partnership: Building "Viscaria Village" in Kiruna to Secure Talent for the Green Transition

9 February 2026 08:01

Strawberry, Viscaria Kiruna AB, and MG Link have entered into a comprehensive agreement to build and operate "Viscaria Village" in Kiruna. The initiative comprises 132 residential rooms and is scheduled for completion in the summer of 2026.

Strawberry Invests Over SEK 400 Million in Stockholm – "Building the Destination of the Future with Reuse and Courage"

2 February 2026 06:30

At a time when the construction industry is hitting the brakes and many are tightening their purse strings, Strawberry is doing the opposite. In 2026, the hotel group will execute its largest renovation initiative ever in Sweden. Together with property owners, over SEK 400 million is being invested to develop Stockholm's most iconic hotels.

Strawberry Continues Expansion in Finland – Sets Sights on Lahti

27 January 2026 06:30

Strawberry is now taking the next step in its continued expansion in Finland through a partnership with NCC. The parties aim to jointly establish a new hotel in Lahti.

Strawberry Launches New Business Segment – Signs Agreement for Operation of 2,000 Project Homes for SSAB in Luleå

20 November 2025 11:45

Strawberry Living, part of the Strawberry Group, is launching a new business segment focused on creating and operating complete living environments for large-scale industrial and infrastructure projects. The first initiative is Aurora Village, a unique collaboration with SSAB in Luleå, where Strawberry Living will be responsible for the operation of 2,000 new project homes being built by Adapteo.

Tower suites and supper - Strawberry opens its smallest hotel in Malmö

22 May 2025 09:30

In the heart of central Malmö, Strawberry will open its absolute smallest hotel in Sweden at the end of the year. Home Hotel Baltzar will not only offer 45 newly renovated hotel rooms, but the jewel in the crown is the four 45 square meter tower suites with views over Malmö's rooftops.

Grand Tromsø Announces Transfer to Strawberry

13 March 2025 07:30

Strawberry strengthens its team in Tromsø with Scandic Grand Tromsø, which will become the sixth hotel in the Arctic City for the hotel company. What will become Quality Hotel Grand Tromsø in December, is located in the city center and has 176 guest rooms, including several family rooms, five meeting rooms, a bar, café, and restaurant. The hotel is owned and operated by the Nordic Group.

Hotel Kämp is expanding with 31 rooms and opening a 1,200 square meter wellness club

13 December 2024 07:08

Hotel Kämp will undergo a major expansion, adding 3,100 square meters to its premises. Including the historic Helander House on North Esplanade which is currently undergoing a transformation into an extension of the iconic Hotel Kämp. Moreover, Hotel Kämp will introduce a new wellness oasis with water elements as part of its expanded amenities.

Strawberry Wins Prestigious Project: Opening the Nordic Region's Largest Airport Hotel at Arlanda

20 November 2024 07:00

Strawberry Wins Prestigious Project: Opening the Nordic Region's Largest Airport Hotel at Arlanda

Strawberry Launch New Hotel Chain Stopover

7 August 2024 06:16

Next year, the first of around 20 hotels in the new Stopover hotel chain will open. These climate-smart hotels focus on electric vehicle travelers and, in addition to a comfortable bed, digital and efficient guest solutions, also offer exciting services for both children and four-legged family members.

Popular Hotel Sveitsi to Join Strawberry's Growing Hotel Portfolio

27 May 2024 09:00

In the heart of perhaps the most exciting part of southern Finland stands Hotel Sveitsi. With its fantastic location in stunning natural surroundings, the hotel is soon to be part of Strawberry's Nordic hotel portfolio after customary regulatory approvals have been received.
Hotel Sveitsi will soon be part of the Nordic hotel company Strawberry's hotel portfolio. The hotel is located in the hea

Strawberry is entering a new market - first hotel in Turku, Finland

4 March 2024 06:35

Strawberry continues their expansion on the Finnish market. In autumn 2028, a new full-service hotel will open in one of Finland's, biggest development projects at the moment, Ratapiha Arena. The area is located in the middle of the city.

Strawberry and property investor Slättö launches new hotel chain

20 February 2024 14:08

A brand new hotel chain with Nordic ambitions is the result when Petter Stordalen's Strawberry and property investor Slättö present a new collaboration with a focus on strategic locations, quality and high sustainability. Within ten years, the chain will consist of at least 20 hotels.

Strawberry opens a new hotel at one of the Nordics' top visitor destinations, Liseberg

27 November 2023 05:10

Strawberry opens a new hotel at one of the Nordics' top visitor destinations, Liseberg