Skip to main content

Press releases 4 hits

Open Communications adds Senior Account Director and MullenLowe Designer to support 40% growth.

Open Communications adds Senior Account Director and MullenLowe Designer to support 40% growth.

Press releases   •   Mar 23, 2016 15:50 CET

Open Communications, the international brand communications agency, has added two senior recruits to support its growing business. Magdalena William, a former Managing Director at McCann and Account Director at Lowe Brindfors and Peacock Advertising has joined the account team. Jeanette Anderson, formerly a designer at MullenLow, King and DDB Paradiset, joins the Open creative studio.

Content Marketing: the emperor’s new clothes?

Content Marketing: the emperor’s new clothes?

Press releases   •   Sep 16, 2015 11:33 CEST

Let us start by making a confession. We at Open have a love-hate relationship to content marketing. On the one hand, the term bugs us because it's so all encompassing, vague and devoid of strategic emphasis. Content marketing? Come again? At the same time, we love the possibilities that exciting new digital tools and platforms are opening for the world’s storytellers. In a way, we are hooked too.

Open and Sandvik create emotional brand experiences targeting the offshore oil and gas industry

Open and Sandvik create emotional brand experiences targeting the offshore oil and gas industry

Press releases   •   Jun 02, 2015 16:46 CEST

To build awareness about its innovative materials solutions for the offshore oil and gas sector, Sandvik has launched a long-term communications program together with Open Communications, the Stockholm-based strategic brand communications agency. The program, which started in the spring of 2015, has already won several industry awards for its creative approach in this conservative sector.

Electrolux and Volontaire to share secrets of “experiential marketing” on The Cube project at IAA Sweden event, Open Communications announces.

Electrolux and Volontaire to share secrets of “experiential marketing” on The Cube project at IAA Sweden event, Open Communications announces.

Press releases   •   Mar 04, 2013 11:04 CET

To connect more deeply with customers, many international brands are turning to “experiential marketing” – a more holistic way of building likability and creating buzz. One good example is Electrolux, which launched The Cube concept in 17 European capitals – a “pop-up” restaurant to celebrate 90 years in the kitchen. On March 6, Electrolux and Volontaire will tell us more about this growing trend.

News View all 9 hits

Targeting CFOs and CTOs with a digital campaign featuring sharks

Targeting CFOs and CTOs with a digital campaign featuring sharks

News   •   Nov 12, 2019 06:56 CET

Many companies today are under-licensed on their software and risk paying hefty fines to the big vendors. But top execs are not always aware of the problem. Together with Snow Software, providers of tools to track usage, we developed a LinkedIn and Facebook campaign to call attention to the problem. The aim was to capture the hearts and minds of hard-to-reach CFOs and CTOs – and generating leads.

Summer greetings from all of us at Open

Summer greetings from all of us at Open

News   •   Jul 12, 2019 15:18 CEST

Big thanks to all our clients and our staff for a fantastic spring season. Now it's time to grab a cold drink in the sun, find a good book and recharge the batteries. See you soon in early August.

Ten tips for choosing an English-language copywriter

Ten tips for choosing an English-language copywriter

News   •   Jan 25, 2019 14:45 CET

If you work internationally, you may have already solved many of your English communication needs. Perhaps you’ve got a writer or international agency that knows your business and tone of voice. Or you get by with translations. If so, great. However, if you have a sneaking feeling that your English content could be sharper and tighter and you need a writer, you may find these 10 tips useful.

Who says sales tools can’t be inspiring?

Who says sales tools can’t be inspiring?

News   •   Dec 03, 2018 19:31 CET

Today’s sales teams need inspirational tools that simplify and dramatize the benefits of their products and services. It’s all about creating emotional pull with engaging storytelling and tools that inspire new possibilities. With this in mind, Open teamed up with Iggesund Paperboard of Sweden to launch new experiential sales tools for the cosmetics industry for its flagship Invercote® product.

Events 1 hit

Open Communications invites you to join Electrolux and Volontaire at "The Cube" experiential marketing seminar

Open Communications invites you to join Electrolux and Volontaire at "The Cube" experiential marketing seminar

Events   •   Feb 25, 2013 14:00 CET

As Board members of IAA Sweden and long-time fans of Electrolux and Volontaire, we’re delighted to invite you to an exclusive event on March 6 to discuss the rise of experiential marketing. The topic will be Electrolux’s “The Cube” pop-up restaurant concept, now on tour in 17 European cities. We’ll start the evening with a wine and buffet mingle: an ideal opportunity to network and mingle.

Mar 06Mar 07

MEC Conference area, Birger Jarlsgatan 52, Stockholm

Images View all 21 hits

Unexpected licensing costs lurking below

Unexpected licensing cost...

License Creative Commons Attribution
Download
Size

1.42 MB • 3262 x 1939 px

3D sharks waiting for their prey

3D sharks waiting for the...

License Creative Commons Attribution
Download
Size

1.29 MB • 3779 x 2092 px

Can you save your CFO from the software licensing sharks?

Can you save your CFO fro...

License Creative Commons Attribution
Download
Size

1.4 MB • 2838 x 1784 px

Open is selected to help launch premium rooftop offices in the heart of Stockholm

Open is selected to help ...

We're honored to be helping introduce ROOFTOP, a premier office space located just a stone’s throw from Stockholm’s Central Station. In 2...

License Creative Commons Attribution
Photographer / Source Crisby / MattiasHamrén. Retouch: Johanna Ågren
Download
Size

569 KB • 1372 x 704 px

Videos View all 11 hits

Happy Holidays from Open Communications

Happy Holidays from Open ...

Feeling grateful for all the good received during the year. One thing that running an international agency has taught us is to embrace di...

License Creative Commons Attribution
Download
Size

720 x 720 px

Open launches new 28-day coiled tubing delivery service for Sandvik in China

Open launches new 28-day ...

To help launch Sandvik's new 28-day coiled tubing delivery service from its mill in Zhenjiang, near Shanghai, we flew in a creative SWAT ...

License Creative Commons Attribution
Download
Size

854 x 480 px

Social media quiz campaign for Snow Software

Social media quiz campaig...

Aiming for the hearts and minds of C-Suite executives, this LinkedIn & Facebook campaign for Snow Software called attention to the "t...

License Creative Commons Attribution
Download
Size

640 x 360 px

Building brand engagement at trade shows

Building brand engagement...

How do you create buzz and deliver a memorable brand experience at trade shows? Together with Sandvik, we created a touch-screen game in ...

License Creative Commons Attribution
Download
Size

1280 x 720 px

Documents 1 hit

Ten tips for choosing an English-language copywriter

If your company language is English, you might be looking for an English-language copywriter to help with your website, blog, PR, content marketing, sale material and more. So what should you consider when engaging a writer? As a Stockholm-based global communications agency with a team of British and American copywriters, we often get questions like this. Download this ebook for our 10 best tips.