Greenfood continues to expand rapidly in the Danish market. This year, the Group is expected to reach a volume of nearly 3,500 tons – an increase of 25.6% compared to last year. Behind this success lies strong demand for ultra-fresh produce, strategic partnerships in the restaurant and wholesale segments, and a state-of-the-art facility in Helsingborg, Sweden.
Greenfood, one of Europe’s largest
Swedish innovator Ahlströms leads the next wave of plant-based food with its sprouted legume mince. Using nature’s own process, sprouting unlocks better flavor, texture, and nutrition in peas, beans, and lentils. Already served in 130,000 meals across Sweden, it proves that true food tech can be clean, natural, and rooted in biology.
The global food system is undergoing rapid and profound transformation. With accelerating climate change, a growing population, and an increased focus on self-sufficiency, technological innovation is stepping into the spotlight. "Those who dare to invest in high-tech food solutions have everything to gain", says David von Laskowski, CEO of Picadeli and the Greenfood Group.
Concepts where customers compose their own mix in-store are both a convenient solution for consumers and a profitable business strategy. The trend report Greenfood Insights #4 highlights how companies that succeed in creating an individualized shopping experience can increase their revenues by as much as 40 percent.–Self-service concepts are a way to future-proof retail, says David von Laskowski,
The Swedish salad pioneer Picadeli is at the forefront of the food tech industry. With its AI tool, the company has successfully reduced its food waste and optimized assortment. Now, Picadeli is summarizing four years of working with AI, launching a new salad bar, and looking ahead. Here we list insights on how the food industry can go digital, and key gains from Picadeli’s AI Implementation.
Greenfood Insights #4 highlights the growing trend of self-service and hyper-personalization in the food industry; consumers now prefer customized meals, reducing waste and enhancing satisfaction.
Robots in the fields, food waste transformed into resources, and insects on our plates – the foodtech revolution is here. Recent analyses show that investments in foodtech have fallen up to 80% in the past few years. Yet despite this decline, industry leaders remain optimistic. Greenfood Insights #3 delves into the state of foodtech, uncovering the trends, challenges, and innovations.
Whether you're seeking insights into sustainable fast-food trends, digitalization, or leadership in innovation, Greenfood’s speakers will engage and inspire your audience. As one of Europe’s biggest healthy food groups, Greenfood has redefined convenience by making healthy choices accessible and sustainable. Discover the expertise behind one of the most dynamic foodtech companies today.
In a new pilot project, Greenfood, together with the research institute RISE, will apply the Science Based Targets for Nature (SBTN) framework and set science-based business targets for nature. "As biodiversity requirements become more stringent, we're well-positioned to guide our customers toward more sustainable practices," says Annie Svensson at Greenfood.
Picadeli's expansion into the American market continues. With a new agreement with Weis Markets, Picadeli will open salad bars in the chain's stores in a dozen cities in the Northeastern USA over the coming weeks. This move solidifies owner Greenfood's presence in the U.S. food landscape.
2023 was a record year for Greenfood. The group has reduced greenhouse gas emissions (Scope 1 and 2) per ton of food sold by a significant 60.2 percent (baseline year 2020), thus aligning with the group's ambitious reduction targets for 2025.
Greenfood is continuing its rapid expansion of the Picadeli salad bar brand in the USA. A new agreement with the food conglomerate Coborn’s means that Picadeli’s AI-driven salad bars will be established in several Coborn’s stores in the American Midwest.
David von Laskowski, CEO of Picadeli and Greenfood, is celebrated for his inspiring leadership. At an evening ceremony in Stockholm, he was honored with the prestigious Large-Cap CEO of the Year 2023 award. This award, established to champion long-term sustainability in the business sphere, highlights David's dedication to excellence.
It's time to recognize the best sustainability achievement of 2023, and Greenfood's new food and logistics facility, Greenhouse, is one of the nominated entries. The award is presented by the magazine Miljö & Utveckling (Environment & Development) and celebrates innovative and successful sustainability projects, whether they involve climate, biodiversity, social sustainability, or other sustainabi
Greenfood establishes a new collaboration with Oumph! The collaboration means that Greenfood-owned Ahlströms Factory, experts in plant-based products within HoReCa and the public sector, will handle the sales of Oumph! to the foodservice industry.
The food industry is constantly changing – in the age of green transition, digitalization and rapid trends. With Greenfood Insights, we explore this development, one topic at a time. In Greenfood Insights #2, we meet a stunning pilot project which encouraged thousands of children to opt out of meat with a simple nudge. And we take a closer look at everything from TikTok food trends to old crops.
For the third consecutive year, David von Laskowski, CEO of Picadeli and the Greenfood Group, is a finalist for the CEO of the Year award in the large-cap company category. Under David's leadership, Greenfood Group has witnessed substantial profitable growth, continuing to expand its footprint beyond the Nordic domestic markets, across Europe and the US. This international growth has been propelle
Greenfood continues its commitment to renewable energy and solar cells. Now, the group's food and logistics center in Örebro is getting a solar installation that covers 90 percent of the facility's electricity consumption. The solar cells are expected to generate about 230,000 kWh of electricity per year and are anticipated to reduce CO2e emissions by 23 tons CO2e per year.
This year, 40 new logistics facilities competed for the title of "2023 Logistics Facility of the Year." They were evaluated on criteria like innovation, environmental commitment, operational efficiency, and employee well-being. The results are in, and Greenfood's state-of-the-art Greenhouse facility in Helsingborg is the winner.
Vegetarian school meals are in the spotlight! When Swedish school children are given the choice, they choose plant-based tacos, poké bowls and noodle woks over meat. One of Europe's key players in healthy and sustainable food, the Swedish company Greenfood, has succeeded in inspiring thousands of kids to eat vegetarian food for lunch, with a modern food concept that brings street food into the sch
