Tourism in Helsinki and Tallinn - two cities, one destination - as a topic in Haaga-Helia and EBS cooperation

Haaga-Helia UAS and EBS have decided that the content format framework of their research, development and innovation cooperation is the economic integration between Estonia and Finland with a closer focus on the Helsinki-Tallinn twin capital region.

Among the research topics to be addressed tourism in the twin capital destination is also targeted. Before going any further with the issues like policy recommendations, market trends and marketing plans, destination development the first tasks to take on are mapping the percentage of tourists that perceive Helsinki and Tallinn as one destination and find out what kind of perception regarding the destination in question they have.

To a large extent the initial homework is to go once again deeper into the materials of the previous project by Haaga-Helia on the twin capital destination format, which was implemented with an Estonian partner, but back then with Estonian School of Hotel and Tourism Management (EHTE) - see http://twincapital.weebly.com/ and https://www.facebook.com/Tourism-in-Twin-Capital-296818223711139/.

Then based on the desk research with the materials mentioned interviews with the key stakeholders both in Helsinki and Tallinn will be held.

Also students of the both unis will chip in by writing their graduation papers on the topic in question.