Markus Schwingel takes over the position of Chief Executive Officer at Hedin Automotive in Switzerland on January 1.
Markus Schwingel takes over the position of Chief Executive Officer at Hedin Automotive in Switzerland on January 1.

Press release -

Hedin Automotive Switzerland Announces the Appointment of a New CEO and introduces new Country Management Team

Hedin Automotive is pleased to announce the appointment of Markus Schwingel as the new CEO for the Swiss operations, effective January 1, 2023. Markus Schwingel holds an MBA in Entrepreneurship and brings with him three decades of broad and deep automotive experience.

Markus Schwingel comes from the position as CEO and co-owner Alpina Group, acquired 100% by Hedin Automotive in October 2022. He succeeds Marcus Larsson, who remains CEO for Hedin Mobility Group’s BMW division with operations in Norway, Sweden, Finland, Denmark in addition to Switzerland. Larsson is also interim Chief Operating Officer of Hedin Mobility Group.

- I am very pleased that Markus has accepted the role of CEO for us in Switzerland. Markus has a longstanding track record of accomplishments across retail and aftermarket, combined with extensive leadership experience. This makes him well-suited to further drive development and growth in what is a strategically important region for us. He has the vision and ambition to lead Hedin Automotive Switzerland through the next exciting stages, says Marcus Larsson.

In his new role, Schwingel will leverage his extensive experience to shape and advance all aspects of Hedin Automotive Switzerland to drive and develop the business further.

- It’s an honour to take the baton from Marcus. I am both humbled, proud and excited at the prospect of leading our top power teams under the leadership of our newly formed Country Management. Driven by the Hedin Automotive Next Level-strategy, we will achieve our growth potential as well as creatively shape the transformation in the automotive industry, says Schwingel.

- I look forward to working with old and new colleagues to realise that opportunity, with a collective ambition to strengthen our brand, enhance our customer experience and grow our operations even further, he continues.

New country management

Hedin Automotive has grown rapidly since entering the Swiss market by the end of 2020. With the recent acquisition of Alpina Group, the company expanded its geographical footing to the East welcoming 140 new colleagues to the growing team. Hedin Automotive Switzerland is today the second largest BMW dealer group in Switzerland, with six dealerships as well as three state-of-the-art body shops.

- As Hedin Automotive and Alpina Group now join forces, we will restructure the company to operate in a more efficient and professional manner. We are now re-shaping the organisation into what we believe is the right way to achieve our targets, where the new structure is a key enabler. It’s all about people, competence and transformation, concludes Schwingel.

The new line-up of Hedin Automotive Switzerland's Country Management Team consists of members from Hedin Automotive and the Alpina Group as part of the company´s plans to continuously adapt to the changes and opportunities taking place in the Swiss market.

Markus Schwingel, CEO
Daniel Engelberger, CFO
Lukas Wehrle, CBA (Chief Business Administrator)
Andreas Joos, Head of After Sales
Lukas Hörler, CSO (Chief Sales Officer)
Pier Greco, Head of HR
Silvia Knorr, CMO (Chief Marketing Officer)
Patric Andrae, Head of Ineos & New Car Brands
Vito Bellino, Head of Parts Group

Country Management Hedin Automotive Switzerland
Hedin Automotive has experienced extensive growth since entering the Swiss market in 2020. Now the company is introducing its new management team, to ensure continued development and growth. From left: Andreas Joos, Vito Bellino, Lukas Hörler, Daniel Engelberger, Lukas Wehrle, Silvia Knorr, Markus Schwingel, Patric Andrae and Pier Greco.



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About Hedin Automotive AG
Hedin Automotive AG is the second largest BMW dealer in Switzerland. The company employs more than 400 people and sells around 2,700 new vehicles per year, from dealerships in Dielsdorf, Samstagern, Wohlen, St. Gallen, Widnau, and Chur. Annual sales amount to around CHF 350 million. Since 2022, Hedin Automotive AG is also an importer and exclusive sales & service partner for INEOS Grenadier in Switzerland and Lichtenstein. www.hedinautomotive.ch

About Hedin Automotive Norway
Hedin Automotive Norway is a wholly owned subsidiary of Hedin Mobility Group. The Company operates Bavaria, one of the largest dealers of BMW and MINI in Scandinavia, Hedin Automotive AG (BMW and MINI in Switzerland), Bavaria Laakkonen Oy (BMW and MINI in Finland), GS Parts (Norway's largest independent supplier of spare parts and accessories for BMW), Koed (spare parts and accessories for BMW and MINI in Denmark and Norway) and BNC Nordic Distribution. Hedin Automotive AS has a turnover of more than 1,2 billion EUR, employing more than 1,400 employees. www.hedinautomotive.no

About Hedin Mobility Group
Hedin Mobility Group is one of Europe's largest privately owned mobility solutions providers, with approximately 7,500 employees and operations in 13 countries. Net sales in 2021 was SEK 28.2 billion and the Group sold more than 125,000 vehicles*.

Hedin Mobility Group provides sales of new and used passenger cars, commercial vehicles and trucks, as well as aftermarket services, to both private and corporate customers. Sales take place both online and via a European dealer network of around 260 wholly owned dealerships.

The Group represents more than 40 brands and is also the importer for Ford in Sweden and Ford F-150 in Europe; Renault, Dacia and Alpine in Sweden and Denmark; Hongqi in Sweden and the Netherlands; Dodge and RAM in Europe; and for INEOS Grenadier in eleven countries**, as well as distributor for MG in Sweden and for BYD in Sweden and Germany.

In addition, the Group's operations include wholesale and distribution operations of tires and spare parts, the car rental company Mabi Mobility AB, the private leasing company Car to Go Sweden AB, the corporate leasing company Unifleet AB and co-ownership in Pendragon PLC and iMove AS. www.hedinmobilitygroup.com

Hedin Mobility Group is part of the Hedin Group together with Tuve Bygg AB and I.A. Hedin Fastighet AB. Hedin Group is also a partner in Consensus Asset Management and Ripam Invest AB, which owns Marstrands Kurhotell, Kurbadhus and Societetshus. www.hedingroup.com

* Including approx. 21,500 vehicles attributable to operations transferred from Hedin Group AB in October 2021.
** Belgium, the Netherlands, Luxembourg, Sweden, Denmark, Norway, Finland, Estonia, Latvia, Lithuania and Switzerland.

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Sissel Wiedenmann

Sissel Wiedenmann

Press contact Director, Culture and Communications +47 993 17 150

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One of Europe's Largest Mobility Providers

Hedin Mobility Group is one of Europe's largest mobility providers, with more than 12,500 employees and operations in 14 countries. In 2023, estimated Net sales amounted to SEK 100 billion (approx. €9 billion) and the Group sold more than 228,000 vehicles.

Our operations consist of three main business areas:
Distribution, Retail and Mobility Solutions.

Hedin Mobility Group
Fabrikkveien 36
4067 Stavanger
Norway
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