Get engaged with your online content
Emily Goodyear, PR & Marketing Manager at WRM-Media, on how to make sure your content delivers for your business.
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Selling your corporate story
For many businesses the main reason for undertaking a communications programme isn’t to shift the kit, instead it is to sell the entire business. Yet traditional communications plans are often ill-equipped to achieve this.
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Measuring Digital PR – Part 2: What to measure?
In this post we dive a little deeper into how we can measure digital PR performance.
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Measuring Digital PR – Part 1: Why Measure?
Why do we measure communications performance? To justify our work to our boss? To justify our work to the client? To win awards? To win future work?
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The PR Week Awards and the Importance of Being Fredrik
So. The Mynewdesk London crew finally made it to the Oscars of PR. In the words of one of our Swedish counterparts- BAM! It seems only fitting that on Tuesday night, the company that is turning digital PR on its head was to witness an equally improbable feat: Alistair Campbell taking the blame for something.
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Rob Shoesmith and the iPhone5 experiment.
Ex-bin man Rob has taken the marketing and PR world by storm since announcing he would be camping outside the Apple store in Covent Garden for the new iPhone.
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Mynewsday – a day dedicated to engagement in digital and social channels
When the Spring sun was at its brightest, we decided on a day to lighten up the inevitable Autumn. A whole day dedicated to engagement in digital and social channels. Sounds great, doesn’t it?
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P R The Champions!
What's the perfect song for PR people?
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Ten steps to a perfect online news room
Guest blog post by David Bowen, web effectiveness guru
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Online newsrooms are changing. Time for a heated debate
What exactly is a Social Media Newsroom? Do you need one? Does everybody need one? What shapes and flavours do they come in? Who owns it - Digital-PR folks or the Comms? All questions the #commschat participants were eager to debate. And, boy, did we cover a lot of ground in an intense hour of TweetChat banter…
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Think 2011 - The Future of PR
Some thoughts from our UK Country Manager Heidi Noemm... Attending Think 2011 in London was a day of insights into how some of the most experienced and renown PR professionals in the UK think and act in today’s rapidly changing media landscape.
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Mynewsdesk Is Looking for Business Development Managers in the UK
Do you have a passion for the web? Does the PR & communications industry excite you? Do you want to be part of a dynamic team with global ambitions? Join us at Mynewsdesk UK!
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