Sandwich, Eggs, Octopus: The Secret to Digital PR
You've found it, but search engines might not. An intriguing blog post by Paul Sutton of BOTTLE PR.
You've found it, but search engines might not. An intriguing blog post by Paul Sutton of BOTTLE PR.
Keith Childs launched GM Europe's first social media newsroom and he continues to lead the evolution of corporate comms at Opel/Vauxhall Europe. We picked his brains on social media newsrooms and trends in digital communications.
Emily Goodyear, PR & Marketing Manager at WRM-Media, on how to make sure your content delivers for your business.
In this post we dive a little deeper into how we can measure digital PR performance.
Why do we measure communications performance? To justify our work to our boss? To justify our work to the client? To win awards? To win future work?
So. The Mynewdesk London crew finally made it to the Oscars of PR. In the words of one of our Swedish counterparts- BAM! It seems only fitting that on Tuesday night, the company that is turning digital PR on its head was to witness an equally improbable feat: Alistair Campbell taking the blame for something.
Mynewsdesk now offers companies a smarter way to identify, engage, and build relationships with its key influencers online. Around 3500 clients can already use this feature today and see what is said about them in social media and editorial websites.
Ex-bin man Rob has taken the marketing and PR world by storm since announcing he would be camping outside the Apple store in Covent Garden for the new iPhone.
When the Spring sun was at its brightest, we decided on a day to lighten up the inevitable Autumn. A whole day dedicated to engagement in digital and social channels. Sounds great, doesn’t it?
What's the perfect song for PR people?
Mynewsdesk debuts its new and improved design. The new design will make using Mynewsdesk even easier and more effective for our customers.
From Stockholm, Skype transformed the telecoms industry and Spotify transformed the music industry. Now Mynewsdesk, Sweden’s leading web service for communicators, marketers and their stakeholders takes digital PR in the UK to another level with the launch of a London office.
Join us at the new time of 2pm on Wednesday for a special #CommsChat, hosted by Mynewsdesk's Jonathan Bean.
University of Cambridge is up against sports superbrand Adidas and multinational shipping conglomerate Maersk in the 2011 Digital Impact Award for Best Online Newsroom, sponsored by Mynewsdesk.
#CommsChat, Europe's most popular communications conversation, is relaunching with a twice-weekly format and a brand new website – and Mynewsdesk is delighted to be sponsoring it!
Mynewsdesk launches a Press Association channel to give your press releases and news visibility on the national news agency of UK and Ireland.
Guest blog post by David Bowen, web effectiveness guru
Mynewsdesk, the News Exchange Site, is getting into its stride in Asia. On 1-2 September, Mynewsdesk will participate in its second major event of the region, after having successfully exhibited at ad:tech Asia, and will now take part in Social Media World Forum in Singapore. Social Media World Forum Asia is an important event for companies that work extensively with social and digital media.
Mynewsdesk is very excited to be sponsoring the Digital and New Media Award at the 2011 PRCA Awards, the ‘Oscars of the PR Industry’.
What exactly is a Social Media Newsroom? Do you need one? Does everybody need one? What shapes and flavours do they come in? Who owns it - Digital-PR folks or the Comms? All questions the #commschat participants were eager to debate. And, boy, did we cover a lot of ground in an intense hour of TweetChat banter…