Categories: open communications
Summer greetings from all of us at Open
Big thanks to all our clients and our staff for a fantastic spring season. Now it's time to grab a cold drink in the sun, find a good book and recharge the batteries. See you soon in early August.
Happy Holidays from Open Communications
As the year draws to a close, we wanted to take a moment to reflect on everything we have to be grateful for and thank our friends, families and colleagues around the world for a fantastic 2018. We greatly appreciate all the positive feedback, support and good vibe you give us. To each and every one, have a well deserved, relaxing and joyous holiday season.
Who says sales tools can’t be inspiring?
Today’s sales teams need inspirational tools that simplify and dramatize the benefits of their products and services. It’s all about creating emotional pull with engaging storytelling and tools that inspire new possibilities. With this in mind, Open teamed up with Iggesund Paperboard of Sweden to launch new experiential sales tools for the cosmetics industry for its flagship Invercote® product.
Open welcomes bright new creative talent
They're young, hungry and fearless. Meet Moa and Beatrice, the next generation of creative talent – two students from The Stockholm School of Photography (Fotoskolan STHLM) who are joining our creative team for a month. Bright, talented and ambitious, they will be sharpening their skills in film and photography alongside our senior team.
Swedish PROFFS hairstyling brand teams up with Open
Peek into any Swedish family’s bathroom and you’ll find at least one PROFFS hairstyling product. The distinctive pink packaging is synonymous with professional quality at affordable prices. Since the 1980s, the family-owned company has built an enviable market position in Sweden. Now they’ve asked Open to help take them to the next level.
Hello workers! A new generation of safety shoes is here.
They’re out! And they’re selling well. But what’s the secret to successfully launching a new range of shoes worldwide? Simply put: a brilliant product, sharp strategy and seamless collaboration. In this case, Open was privileged to team up with Ejendals, the Sweden-based hand and foot protection company, to launch its new JALAS Zenit EVO collection of six new safety shoes.
Hello summer! Hello new global brands! Thanks for a record first half of 2017.
Summer greetings from Open! We want to thank both new and old customers alike for making the first half of 2017 a record and exciting run. We feel privileged to work with such an ambitious group of global brands together with a team of talented, fun and highly motivated Openers. We're closing our office in late July, but reopen Monday, July 31st. See you soon and have a fabulous summer vacation!
Open turns candy cables into a sweet global campaign for Habia Cable.
To mark its 75th Anniversary, Habia Cable, a leading global supplier of customized cables, turned to Open Communications to find a way to strengthen relationships with loyal customers. Inspired by Habia's colorful cables, which look much like chewy candy, the Open team developed a direct marketing activity that encourage customers to co-create their own favorite sweets. The results were amazing!
Open Communications launches global communications concept for Andritz Separation
In a case-driven marketing program targeting 40 countries, Andritz Separation, the Austria-based leader in industrial separation, is seeking to raise brand recognition and establish thought leadership in the industry. The communications program, which is now being rolled out globally, was developed together with Open Communications, a Stockholm-based international brand communications agency.
Open Communications adds Senior Account Director and MullenLowe Designer to support 40% growth.
Open Communications, the international brand communications agency, has added two senior recruits to support its growing business. Magdalena William, a former Managing Director at McCann and Account Director at Lowe Brindfors and Peacock Advertising has joined the account team. Jeanette Anderson, formerly a designer at MullenLow, King and DDB Paradiset, joins the Open creative studio.
Ex-drummer and Lowe Brindfors Art Director Håkan "Hank" Fagerstedt joins Open Communications
Award-winning and long-time Lowe Brindfors Art Director Håkan "Hank" Fagerstedt has joined Open Communications, the independent global brand communications firm, as Creative Director. He will work alongside Co-Creative Director & American copywriter David Gray and Gunilla Lundström, CEO, Partner and Account Director, to ensure that Open's growing client roster is getting top-quality service.
Open Communications reinforces senior team to meet growing client needs.
Open Communications, the independent brand communications agency, is adding two senior team members and one intern to its team in Stockholm to support growing client needs. The agency says it recently started working with Austrian-based Andritz Separation and several product areas within Sandvik, necessitating an expansion of its strategic and creative resources.
Open Communications challenges Hyper Island students to reinvent brand storytelling for the digital age
In today’s fragmented digital landscape, it’s easy to see why companies are struggling to tell their brand stories in honest, engaging and coherent ways. Should brands co-create content with consumers and morph into whatever people want them to be, or keep a tighter grip over their brand experiences? How do you strike the balance between control and collaboration?
Open Communications adds four senior team members to better meet clients’ needs
We are adding a number of senior team members to support clients’ growing needs. The agency has recruited a senior Account Manager, a seasoned Account Director and a talented next-generation Art Director. Find out more in this news release.
Open Communications vässar byrån med nya seniora medarbetare
Open Communications tillkännager nu att man nu slutfört sin strategiska rekrytering av fyra seniora medarbetare för att bättre kunna möta nuvarande och framtida kunders behov. Rekryteringarna består av en mycket meriterad produktionsledare, en projektledare med lång bakgrund inom varumärkesutveckling samt en mycket talangfull AD.
Engelskan allt viktigare som globalt affärsspråk
Nya studier visar att det ökade behovet av en stark närvaro på internet och av att nå viktiga opinionsbildare har skapat ett förnyat intresse för högkvalitativ engelskspråkig kommunikation. Detta pressmeddelandet publicerats även på engelska den 14e maj, 2012.
English grows in importance as language of business in today’s global village
As global brands increasingly rely on English-language marketing to drive results, the need for quality English content has never been greater. Open Communications has published a guide on improving English-language communications based on its extensive experience of working with global B2B and B2C brands.
OPEN delighted to share in Iggesund's Black Box success
OPEN was delighted to attend Iggesund Paperboard's recent Stockholm leg of their international design challenge, where top talent from the design world displayed their entries that exploited the unique qualities of Iggesund´s flagship product, Invercote. There was also keen interest in a unique wall calendar designed for Iggesund by OPEN.
How OPEN worked with Cavotec ahead of the engineering group's NASDAQ OMX listing
A brief overview of how OPEN supported the Cavotec engineering group with its successful listing on the NASDAQ OMX Stockholm.