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Using emotionally-charged images to drive sales

Video   •   Feb 09, 2019 13:45 CET

Splash. An evocative, visually arresting image breaks through the clutter. It surprises, engages the emotions and creates curiosity. It builds brand preference. It has pull power. On social media, at trade shows, in press material and more. If you are selling premium products, it can also convey a premium feeling in line with your brand. So harness the power of emotion in your branding.
License Creative Commons Attribution (?)
Video length 0:28

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