Press release -

Lauren Harrison of Emora Limited runs Workshop on the 'Millennial Entrepreneur’

In a business made up almost entirely of individuals from the Millennial Generation, Lauren Harrison, owner of Emora Limited has run a company-wide workshop on the subject of the Millennial Entrepreneur - and how they're shaping the world of business.

Emora Limited: About the company

Business owner Lauren Harrison recently ran a company-wide workshop on the above subject with aspirations to inspire the firm’s contractors. Harrison devised the seminar after researching the results of a survey conducted by Bentley University that found the millennial generation sense that professional success requires more independence and entrepreneurial inclination than previous generations.

Researchers also found that only a staggeringly low 13% of respondents said that professional success involves climbing the tradition career ladder. Contrastingly, almost 70% stated they have aspirations to open their own businesses, believing traditional routes do not necessarily lead to success.

"Millennials are realising that starting a company, even if it lasts two years teaches them more than spending twenty years in a cubicle," argues Lauren Harrison Managing Director of Emora Limited.

Emora Limited has pinpointed the shift in generations and their approach to the working world, recognising that many young professionals (up to 77%, Bentley University) value flexible working hours and the opportunity for remote working (39%, Bentley University) to be critical contenders in their productivity.

Researchers also found that the millennial generation prefers face-to-face interactions within their professional circles, heavily playing into the Emora Limited business model. A shocking 51% prefer to interact with customers, clients and peers in-person as opposed to only 9% who lean toward mobile interactions.

By the year 2025, 75% of the UK workforce will belong to the Millennial and Generation Z workforce, and Emora Limited are urging businesses to address their appeal to these professionals now, modifying business models to attract top talent.

Emora Limited is the Nottingham-based direct marketing firm run by serial entrepreneur Lauren Harrison. The business owner is eager to continue the development of the firm’s contractors through self-help, skill enhancement and motivational workshops designed to inspire and motivate.

Source: https://www.forbes.com/sites/robasghar/2014/11/11/study-millennials-are-the-true-entrepreneur-generation/#a165bb373dc4

Topics

  • Business enterprise, General

Categories

  • emora limited

Regions

  • Nottinghamshire

Contact:

Managing Director: Lauren Harrison

www.emoralimited.co.uk

contact@emoralimited.co.uk

Emora are direct marketing specialists who offer personalised marketing campaigns on behalf of their clients’ brands. Emora offer unique marketing methods whereby they are able to connect with consumers via face-to-face communications. By connecting with consumers one-on-one they are able to forge long-lasting and personal bonds between brand and consumer.

Contacts

Stacey Kehoe

Press contact Communications director

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