Swedish car seat brand Axkid launches in North America
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Axkid releases 2025 Sustainability Report: stronger data, greater transparency and continued focus on responsible growth
Axkid today publishes its 2025 Sustainability Report, outlining how the company continues to strengthen its sustainability work as the business grows internationally. The report highlights progress in product-level transparency, climate reporting, governance and supply chain follow-up, while also providing a more transparent view of remaining challenges and limitations.
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A new standard in newborn safety: Axkid introduces Axkid Zero™
Axkid today announces the launch of Zero™, a new infant car seat designed with one clear purpose: to take newborn anatomy seriously. In a market where infant car seats are often positioned as lifestyle accessories - chosen for convenience, aesthetics, or compatibility with stroller systems - Axkid is shifting the focus back to what matters most: how the seat actually protects the child.
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Jon Olsson in exclusive design collaboration with Axkid Up™
Axkid, the Swedish child car safety specialist and a leading name in car seats, announces an exclusive design collaboration with former ski star Jon Olsson. Together, they are launching a limited edition of Axkid Up™ – Axkid’s award-winning forward-facing car seat – in a specially designed version inspired by the interiors of sports cars.
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Axkid launches Minikid Core – a rear-facing car seat that makes safety easy
Axkid today announces the global launch of Minikid Core, a new rear-facing car seat designed to make everyday child safety simpler and more accessible. As the newest member of Axkid’s popular and award-winning Minikid platform, Minikid Core combines premium safety performance with an easier, more flexible user experience — from installation to daily use.
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Axkid UP achieves top results in ADAC 2025 child car seat test
Axkid proudly announces that its latest forward-facing child car seat, Axkid UP, has achieved top results in the 2025 ADAC child car seat test, earning an overall rating of “Good” (2.0). The seat demonstrated outstanding performance across all key categories—safety, ergonomics, handling, and chemical testing—underlining Axkid’s continued leadership in child safety innovation.
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Axkid expands Southern European presence with acquisition of Spanish and Portuguese distributor
Axkid strengthens its presence in Southern Europe through the acquisition of long-standing distribution partner Wobabies, reinforcing our commitment to child safety in Spain, Portugal and Andorra.
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Axkid launches Axkid Up™ – A groundbreaking forward-facing car seat that sets a new standard in child safety
Axkid, the Swedish leader in child car safety, proudly launches Axkid Up™ – an award-winning forward-facing car seat designed to provide unmatched safety, adaptability, and comfort for children from 100 to 150 cm. With adjustable seat and backrest heights, it offers a tailored fit beyond the one-size-fits-all approach.
Contacts
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Anton Wall Press contact Executive Vice President / Commercial Director anton.wall@axkid.com +46 730 544 976
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Victoria Fredrikson Press contact Communication Manager PR & Marketing victoria.fredrikson@axkid.com +46735344094
