Web3 — What is this buzzword, and what does it mean for brands?
Web3 — What is this buzzword, and what does it mean for brands?
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How Fuldkornspartnerskabet succeeded in increasing their media mentions by 46%
2022 has been highlighted by shocking headlines such as unreal declarations of war, rising food and electricity prices and high-interest rates that have captured much of society's attention. Big news like this makes it challenging for others who want to get a spot in the public media to get picked up, and yet Fuldkornspartnerskabet managed to increase its mentions by 46% this year compared to last
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Are you writing for robots or humans?
If someone asks you if you are writing content for robots, your natural response would probably be: Robots? No, I’m writing for journalists and my other fellow humans.
But have you ever asked yourself how a journalist has the time to go through hundreds of press releases per day, pick out the most interesting ones, create an angle that fits their readers, then write the articles and finally pu -
Here is what's new in your Mynewsdesk product
At Mynewsdesk we continuously work hard to deliver the best all-in-one PR tool on the market. We are proud to share our long list of product improvements accomplished in the past couple of months.
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Assessing emotional states and intensity in a text
That what we read in our feeds triggers emotions is nothing new. But what kind of emotions and how intense are they? And what impact could this have on the media climate? Mynewsdesk is evaluating the possibilities of using AI within the communications industry.
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Why you should focus (and spend!) on content
According to Mynewsdesk's report ‘State of Nordic PR’, content is one of the top priorities among Nordic companies: six out of ten PR and communications professionals say their businesses see content as an important cornerstone of their overall business strategy, and nearly 75% have an elaborate content strategy.
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Meet jury member David Lilja: About the benefits of a journalistic background and his fascination for the power of smart PR.
It's time to get to know the last member of our eminent jury. Let's give a round of applause for David Lilja! David has a background within journalism, but became fascinated by the power and effect of smart PR and decided to switch career paths. He has been working within the automotive industry for almost 10 years and is currently the PR and communications manager for Kia Sweden.
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Nordic PR Awards 2022: Our jury members share their professional bucket lists
Most of us have it; a professional bucket list of dreams and goals we wish to accomplish in our career. Some have bigger goals, to change an entire industry or way of working, while others accomplish their goals simply by being at ease with where they are right now. We were curious to find out what the expert jury members of this year’s Nordic PR Awards had on their professional bucket lists.
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Nybolig’s Alexander Falck Winther- a PR Awards nominee turned jury member
Mynewsdesk has the pleasure of introducing Alexander Falck Winther, Media Relations Officer at Nybolig, as one of our highly skilled jury members at this year’s Nordic PR Awards. Alexander’s experience from working as a “double agent” (he is also a journalist) brings a valued and interesting perspective to the jury’s collective skill set.
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And the nominees for this year's Nordic PR Award are…
Nominations have been submitted. Entry has been closed. And now we are finally here. It’s time for the announcement of the nominees for this year's Nordic PR Awards!
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Nordic PR Awards 2022: Defining moments in our jury members’ careers
What has been a key event or turning point in your career? Answering this question might bring up nostalgic memories, evoke feelings of pride and self-respect, or act as a career guiding star. The jury members of this year’s Nordic PR Awards all have fascinating stories behind their careers - what were some of the defining moments that led them to their current positions?
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And the jury members for this year’s Nordic PR Awards are …
Drumroll please… Mynewsdesk is happy to introduce the five jury members for this year's Nordic PR Awards. Each of the hand-picked members is an expert within their field, resulting in a “jury powerhouse'' packed with PR, communications, data intelligence and sustainability expertise. Introducing our jury members:
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