Media reporting in 2020 has been all about COVID-19 and only few other news has gotten attention. This has hugely affected the possibility of getting publicity for brands and organizations. Over the last couple of months, the demand for stories outside coronavirus grew stronger. This guide is aimed for PR professionals using this time to earn media coverage.
As most organizations run on low speed at the moment, employees who do work get the chance to catch up on what they rarely have time for otherwise. To help you gain insights and inspiration for new challenges coming up in fall, read on for our top content picks.
After an intense couple of months, summer is finally here! Something we have learned this spring is that extraordinary circumstances and events, such as Covid-19, will have a great impact on us as individuals, companies and the society as whole.
Mynewsdesk launches the first of its 'post crisis planning' webinar series, in support of business and trade across all sectors. Now that countries are gradually preparing to emerge from lockdown in the coming weeks and months, what is your communication strategy to re-engage, and to proclaim you are fully open for business once again?
The coronavirus has turned the world upside down and companies are struggling to handle the new reality. Many are forced to lay off employees and adjust their strategies to survive in these challenging times. With the need for communication being greater than ever, Mynewsdesk created a guide to help businesses develop their crisis communication plan.
Today, Mynewsdesk reveals a full redesign of the platform - the biggest product update set to be compliant with the new EU web accessibility directive.
Mynewsdesk, a major digital PR platform in the Nordics, welcomes everyone to nominate their favorite nonprofit organization to win a newsroom for one whole year.
Since being appointed the new Global Head of Content and Professional Services at Mynewsdesk before the summer, Anna Wemming has focused on widening the agency’s offerings to include strategy development and new education. “We want to take a bigger part in helping our customers use content marketing to reach their overall business goals,'' said Wemming.
Louise Barnekow has been leading Mynewsdesk as interim CEO since the end of last year, and has now been appointed as CEO for the company. The change is effective as of September 2nd.
Ever since entering the digital era of communication, PR professionals and marketers have been drowning in data; and yet competencies in data literacy remain low. When assessing individual skills, only one out of ten PR professionals consider themselves as having a high level of data literacy, meaning that they can extract meaning and insights from data, while the rest struggle.
Mention and HubSpot’s latest Instagram Engagement report finds that marketers should still focus on engagement, but must ensure they’re delivering relevant and high-quality content.
After ten years at Mynewsdesk, Jonathan Bean leaves his role as CMO after accepting the appointment to become CMO at CLX Communications AB, listed on Nasdaq Stockholm.
