Tags: international marketing
Creating a new Africa inspired by colours with leading paint company
How exciting to be asked by Nigeria’s leading paint company, Chemical and Allied Products Plc (CAP), to support them with a strategic branding project and fly to the capital, Lagos, for hands-on workshops. With a new management team in place, CAP is intent on streamlining and strengthening its brand portfolio in line with its vision of “creating a new Africa inspired by colours.”
New digital storytelling star to add creative magic for Open clients
Great news. We're super happy that Daniel Enervald, an expert in filmmaking, 3D motion graphic, AR and VR has joined the Open creative team in Stockholm to support our growing international client roster. Welcome aboard Daniel!
Summer greetings from all of us at Open
Big thanks to all our clients and our staff for a fantastic spring season. Now it's time to grab a cold drink in the sun, find a good book and recharge the batteries. See you soon in early August.
Move from promotion to emotion and win big
Emotions matter. Especially in B2B marketing. That applies to your selection of visual imagery for social media, ads, trade shows and more. Used effectively, high-impact images can grab attention, build your brand, differentiate your offering and drive sales, according to research from Google, CEB and Harvard.
Happy Holidays from Open Communications
As the year draws to a close, we wanted to take a moment to reflect on everything we have to be grateful for and thank our friends, families and colleagues around the world for a fantastic 2018. We greatly appreciate all the positive feedback, support and good vibe you give us. To each and every one, have a well deserved, relaxing and joyous holiday season.
Who says sales tools can’t be inspiring?
Today’s sales teams need inspirational tools that simplify and dramatize the benefits of their products and services. It’s all about creating emotional pull with engaging storytelling and tools that inspire new possibilities. With this in mind, Open teamed up with Iggesund Paperboard of Sweden to launch new experiential sales tools for the cosmetics industry for its flagship Invercote® product.
Open welcomes bright new creative talent
They're young, hungry and fearless. Meet Moa and Beatrice, the next generation of creative talent – two students from The Stockholm School of Photography (Fotoskolan STHLM) who are joining our creative team for a month. Bright, talented and ambitious, they will be sharpening their skills in film and photography alongside our senior team.
Hello summer! Hello new global brands! Thanks for a record first half of 2017.
Summer greetings from Open! We want to thank both new and old customers alike for making the first half of 2017 a record and exciting run. We feel privileged to work with such an ambitious group of global brands together with a team of talented, fun and highly motivated Openers. We're closing our office in late July, but reopen Monday, July 31st. See you soon and have a fabulous summer vacation!
Open turns candy cables into a sweet global campaign for Habia Cable.
To mark its 75th Anniversary, Habia Cable, a leading global supplier of customized cables, turned to Open Communications to find a way to strengthen relationships with loyal customers. Inspired by Habia's colorful cables, which look much like chewy candy, the Open team developed a direct marketing activity that encourage customers to co-create their own favorite sweets. The results were amazing!
Open Communications adds Senior Account Director and MullenLowe Designer to support 40% growth.
Open Communications, the international brand communications agency, has added two senior recruits to support its growing business. Magdalena William, a former Managing Director at McCann and Account Director at Lowe Brindfors and Peacock Advertising has joined the account team. Jeanette Anderson, formerly a designer at MullenLow, King and DDB Paradiset, joins the Open creative studio.
Open Communications adds four senior team members to better meet clients’ needs
We are adding a number of senior team members to support clients’ growing needs. The agency has recruited a senior Account Manager, a seasoned Account Director and a talented next-generation Art Director. Find out more in this news release.
Open Communications vässar byrån med nya seniora medarbetare
Open Communications tillkännager nu att man nu slutfört sin strategiska rekrytering av fyra seniora medarbetare för att bättre kunna möta nuvarande och framtida kunders behov. Rekryteringarna består av en mycket meriterad produktionsledare, en projektledare med lång bakgrund inom varumärkesutveckling samt en mycket talangfull AD.
Open Communications’ grundare David Gray tar plats i juryn för Sveriges främsta kommunikationstävling – 100-Wattaren
David Gray, grundare och creative director för Stockholmsbaserade, globala kommunikationsbyrån Open Communications, har blivit invald i juryn för den prestigefyllda tävlingen 100-Wattaren Awards.
Engelskan allt viktigare som globalt affärsspråk
Nya studier visar att det ökade behovet av en stark närvaro på internet och av att nå viktiga opinionsbildare har skapat ett förnyat intresse för högkvalitativ engelskspråkig kommunikation. Detta pressmeddelandet publicerats även på engelska den 14e maj, 2012.
English grows in importance as language of business in today’s global village
As global brands increasingly rely on English-language marketing to drive results, the need for quality English content has never been greater. Open Communications has published a guide on improving English-language communications based on its extensive experience of working with global B2B and B2C brands.
OPEN delighted to share in Iggesund's Black Box success
OPEN was delighted to attend Iggesund Paperboard's recent Stockholm leg of their international design challenge, where top talent from the design world displayed their entries that exploited the unique qualities of Iggesund´s flagship product, Invercote. There was also keen interest in a unique wall calendar designed for Iggesund by OPEN.
OPEN is very much OPEN throughout the summer; here are all the contact details you need to get hold of us.
While others might be sloping off to the beach, OPEN will be up and running, throughout the summer.
Are you a Graphic Designer trapped in Web Art Director’s body?
If you’re an Art Director who doesn’t mind cobblestones (we’re in the Old Town) and likes the idea of developing yourself and our ambitious, growth-oriented clients, this could be a fantastic opportunity. We’re not like other Swedish agencies. We work mainly in English. And our team focuses primarily on international marketing communication assignments. Strategic-Creative SWAT Team At Open, you’
Open Communications Welcomes New Talent
To support growing client requirements, Sweden’s leading English- language strategic marketing agency, Open Communications, is welcoming three new colleagues – an Account Manager, a Graphic Designer / Final Artist and a Production Manager. Account Manager Elise Alpen, from the US, has previously worked with Ericsson, KPMG and advertising agency Ammirati Puris Lintas. Elise will be helping to deve
Open Communications välkomnar nya talanger
För att ytterligare tillgodose kunder, välkomnar Sveriges ledande engelska marknadsföringsbyrå tre nya kollegor - en Account Manager, en Graphic Designer / Final Artist och en Production Manager. Account Manager Elise Alpen från USA, har tidigare arbetat med Ericsson, KPMG och reklambyrån Ammirati Puris Lintas. På Open kommer Elise att hjälpa till med att utveckla marknadsföringsstrategier för k