News archive

  • Norwegian Seafood Council signs William Murray as new PR partner in the UK

    Specialist food and drink agency William Murray PR & Marketing has been chosen by The Norwegian Seafood Council to manage both its consumer and trade PR and marketing activity in the UK.
    The Norwegian Seafood Council works on behalf of all Norwegian seafood exporters to develop markets and promote Norwegian seafood across the world.
    Having been successful in the highly competitive four

  • Time to Take a Fresh Look at Frozen

    ​Often perceived as an inferior choice, frozen has been the underdog of pandemic retail sales, and frozen seafood has enjoyed a well-earned piece of this pie. According to Seafish’ latest data insights, frozen has comfortably sat in the top three super-category growth spots, closely behind ambient and beers/wines/spirits.

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