The long-term goal is to create a network that spans continents, allowing brands, designers, and manufacturers to produce locally, reduce transportation emissions, access circular workflows, and keep products alive longer through predictable refurbishment and repair.
“Designing for circularity isn’t an afterthought — it starts on the CAD screen,” says Stefan Larsson, Group CEO of whatt.io. “By merging design intelligence with digital identity, we’re proving how the next generation of products will be both physical and data-driven.”
Lostboyslab AB, a pioneer in sustainable additive manufacturing, is proud to announce its expansion into the United States with the launch of two new large-scale 3D print farms in Miami (Plantation) and Los Angeles (Mission Viejo). The move is backed by a new group of strategic investors focused on accelerating local, circular manufacturing in North America.
From Poetry to Protocol: How a Grandmother’s Name, Reclaimed Fabric, and Embedded AI Shape ROSA — the NFC-connected creation by Pampas Studios
Lostboyslab AB and whatt.io AB today announced key leadership changes and a renewed strategic focus on AI-driven circular manufacturing. Founder Stefan Larsson will immediately resume the role of CEO for both Lostboyslab Sweden and whatt.io AB.
We're excited to announce a groundbreaking partnership between whatt.io and Smart Original, the innovative brand behind Sweden’s most advanced functional drinks. Starting with the next production batch, every can of Smart Original will feature a Batch-level Digital Product Passport (DPP) — accessible instantly via a unique QR code printed directly on each can.
whatt.io, one of the world’s leading platforms for Digital Product Passports as a Service (DPPaaS), is proud to announce the official launch of its new subscription model, offering powerful tools and enterprise-ready features across four tiers: Bronze, Silver, Gold, and Diamond.
Just Tap. Then Talk. With Dolores, users can tap any NFC or QR-tagged product — whether it’s a speaker, a piece of jewelry, or a spare part — and instantly talk to its DPP. Dolores retrieves and interprets product data, certifications, materials, repair instructions, and recycling guidance, delivering it in real time through natural, spoken conversation.
In a truly circular and scalable DPP ecosystem, it’s not enough to have great product data — you also need to control who can access, manage, and interact with that data.
This project marks the first time in history that a Viking-era artifact has been digitally enhanced and distributed using NFC-enabled DPP technology — offering not just a physical replica, but a permanent and traceable digital link to its historical context.
In this video, Claudia, 11 years old, has a real conversation with Dolores, our AI-powered assistant for DPP. Together, they explore what a Digital Product Passport is and why it matters — in a way that’s simple, fun, and surprisingly insightful.
You’ll get a guided look into how we use Arduino-compatible boards, the Incendo NFC programmer, and the Dolores system to automate DPP processes at scale.
