Topics: Leisure

  • Bay Club Portland transforms studio cycling with MOWL®

    What started as a member trial quickly became a full rollout at Bay Club Portland. From immersive workouts to intuitive performance tracking, members soon fell in love with the MOWL® app and the personalised experience it brings to every ride.

  • INEOS Energy Station brings MOWL® to employees onshore and offshore

    INEOS Energy Station is bringing MOWL® to employees worldwide, supporting healthier, more engaging training experiences both onshore and offshore. Employees will gain access to immersive, data-driven indoor cycling and running workouts designed to keep colleagues active, motivated and connected across global teams.

  • 3T chooses MOWL® for indoor cycling across 13 facilities

    3T in Norway is rolling out MOWL® at all 13 facilities that offer group cycling. With a focus on flexibility for instructors and consistency across locations, the platform makes it easy to deliver high-quality classes—whether creating new sessions or using pre-made workouts.

  • Fitness24Seven elevates group fitness with MOWL®

    Fitness24Seven, a leading fitness chain spanning three continents, is bringing MOWL® to its members across Sweden and Finland. Known for making fitness accessible to a broad, global audience, Fitness24Seven continues to invest in solutions that enhance both the member experience and instructor delivery across its group training offering.

  • Meet MOWL® RUN — the next step in group fitness

    As MOWL®, we set out to deliver more than indoor cycling. Today, we introduce MOWL® RUN, a new training universe for group running, complete with a dedicated workout player. Whether you run, ride, or both, everything lives on one intelligent training platform: The MOWL® app.

  • Actic chooses MOWL® for indoor cycling across 100+ clubs

    Actic, a leading Nordic wellness chain with more than 100 clubs and 160,000 members, has chosen MOWL® to enhance its indoor cycling experience. The partnership supports Actic’s ambition to deliver modern, engaging training experiences while empowering instructors with a flexible and intuitive platform.

  • More Music with MOWL® & Set4Play

    With Set4Play integration, it’s even easier to bring the right sound to every class using professionally mixed music built for group fitness. MOWL® works with Spotify, Dropbox, Swedebeat, FitnessPlayer, and now, our latest music service integration, Set4Play.

  • 2025 in Review: MOWL® Takes Off

    In 2025, we began our journey beyond the bike. Marking our transition from Intelligent Cycling® to intelligent training, MOWL® promises more ways to motivate members across more group fitness modalities. But 2025 wasn’t just the year of the rebrand. Read our year in review to get the full story.

  • Your Ride. Your Music. Your VISUALS 3.0

    Today, we’re introducing 18 brand-new, music-reactive visuals, designed and developed by the MOWL® team from the ground up. Replacing the previous predefined packs, this new visual universe is built for customisation, giving you full control over the look and feel of your ride.

  • Find Your Fitness Level With New In-App FTP Test

    Your functional threshold power (FTP) is the key to scaling workouts to your fitness level. It indicates how hard you can ride for an hour and helps us set your personalised power zones in the app. Sounds complicated? It doesn't have to be! With MOWL®’s new built-in FTP test, your FTP is calculated automatically—all you need to do is ride.

    The new FTP group display released with the latest MOWL® update.

  • Studio Doubled Classes with Intelligent Cycling®

    When Ølgod Hallerne upgraded their indoor cycling offering ahead of the winter season, the results were immediate. The small community sports centre went from running four indoor cycling classes a week to eight, doubling their bike classes during the peak winter months.

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