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  • Reduced currency effect and low export volumes resulted in a decline in seafood exports for the second consecutive month

    Norway exported seafood worth NOK 16.6 billion in November. This is a decrease of NOK 608 million, or 4 per cent, compared with the same month last year.
    “This is the second month in a row that seafood exports have fallen in value compared with the same month last year. In November, even historically high prices were unable to compensate for the decline in volume for a number of wild-caught spe

  • New Stockfish Ambassador in Italy

    Chef Daniel Canzian is Italy’s new Stockfish Ambassador, chosen by the Norwegian Seafood Council to promote Norwegian stockfish in major cities like Milan. Known for combining creativity with tradition, he will help reposition the product in a changing market and highlight its cultural heritage while inspiring new generations of consumers.

    Chef Daniel Canzian stands before a Seafood from Norway sign as he new ambassador for Norwegian stockfish in Italy.

  • Health, Nutrition and Origin Highlighted in new Haaland Campaign

    A balanced diet is important when it comes to physical performance, and according to Erling Haaland, Norwegian seafood is a great choice for a nutritious football diet. This year, the Norwegian Seafood Council (NSC) is ramping up the Haaland partnership, showcasing his commitment to a healthy seafood diet.

    Erling Haaland

  • Increased prices and salmon growth to China resulted in solid seafood exports in September

    Norway exported seafood worth NOK 17.9 billion in September. This is an increase of NOK 1.4 billion, or 8 per cent, compared with the same month last year.
    “Seafood exports have had a strong month in terms of value and a solid third quarter. This is primarily due to higher prices for mackerel, cod, saithe and king crab," says Christian Chramer, CEO of the Norwegian Seafood Council.
    The large

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