PR5 min readDemystifying the value your PR- and brand efforts bring to your company
If you’ve been hired as a PR- or brand expert in a company, but the management group doesn’t really get what value PR and brand…
Alex Arquati
Communication8 min readEnhance customer loyalty with a brand community
Relationships are the foundation of any successful business, no matter your industry, and in today’s connected world, building a robust relationship between brands and customers…
Rebecka Frank
Coffee & Communication: Build trust – within and beyond the organization
Interview with Frida Roberts about creating psychological safety and well-being in organizations. We believe it is our responsibility to address this issue and initiate a broader conversation about the current state of the PR- and Communication industry.
Marketing1 min readWhat is inbound marketing?
Learn how to plan your content and activities to drive more conversion, whether it’s traffic to leads or leads to MQLs or MQLs to business.
PR-tips1 min readBuild a successful newsroom
You can increase your chances of success with your earned media, for example, by setting up a newsroom.
PR-tips5 Tips on How to Do PR on a Budget
Download our guide and get hands-on, practical tips on how to do PR on a budget.
Communication9 min readThe Art of Crafting an Opinion Piece
The power of an opinion piece (or OP) in shaping perspectives and influencing audiences can not be overstated. When done right, this is a valuable…
Rebecka Frank
Marketing1 min read10 AI tools every communicator needs
Download our guide where we’ve collected the 10 most important AI tools for communicators right now.
Marketing1 min readOwn your data
Data is more valuable than ever – but it has also become increasingly important for companies to gain full control over it.
Marketing7 min readHow to make sure you own your data in 2023
When increased costs collide with shrinking media budgets, demonstrating the impact of efficient PR and communication takes on even greater importance for Nordic organizations. Although…
Alex Arquati
AI’s impact on PR – the Future is now!
Join us where we will listen to Arash Gilan, the co-founder and CEO of one of the largest marketing companies in the Nordic region, Viva Media talk about the impact of AI and how we can all benefit from starting to experiment, embrace and help to shape its use for our future.
7 min readHow to build trust, and why it matters to organizations
According to several recent reports, building and maintaining trust is one of the main challenges for Nordic PR and communication professionals. With a more demanding…
Alex Arquati
Marketing22 min readUltimate Guide to SEO: Optimizing Your Website for Better Visibility
SEO stands for search engine optimization. You can almost hear what it is, but to clarify, it is the process of making your site better…
Alex Arquati
