2 min readHow the National Museum of Science and Technology Repositioned its Brand with the Help of Mynewsdesk
Sweden’s National Museum of Science and Technology, soon to be 100 years old, is on a rebranding journey. Using Mynewsdesk as its main PR tool, the organisation has made a…
Rebecka Frank
2 min readFrom Sporadic to Strategic – How Fellowmind Strengthened its PR with Mynewsdesk
To move away from a reactive approach, Fellowmind decided to invest in a content strategy for its newsroom. Together with some of Mynewsdesk’s PR experts, the company has developed a…
Rebecka Frank
1 min readDoktor24: Mynewsdesk Makes it Easier to Focus on PR
From big and complex to simple and smooth. That’s how Doktor24 describes the transition from its old PR tool to Mynewsdesk. The usability of the platform together with the level…
Rebecka Frank
PR-tips1 min read7 ways you can use AI in PR & Comms
AI isn’t only text generation! Discover how AI can assist in finding relevant journalists, increasing media coverage, managing brand reputation, and more.
2 min readHow SiO Uses Mynewsdesk to Integrate AI in the PR-Process
Norwegian student welfare organisation, SiO, were early to jump on the AI train – especially using the many tools offered by Mynewsdesk. By adopting this new way of working, SiO…
Rebecka Frank
Communication4 min readThe 5 most exciting AI innovations for PR & Comms
For over two decades, TIME editors have curated the most impactful new products and ideas in TIME’s Best Inventions issue annually. The outcome is a comprehensive list featuring 200 groundbreaking…
Alex Arquati
Digital marketing manager
PR11 min readThe perfect balance between AI and human touch
How are PR agencies using AI? Will AI replace Public Relations? Will AI replace humans? There are many questions regarding AI right now, but one thing is for sure –…
Rebecka Frank
2 min readMynewsdesk and Uminova Innovation – an Effective Stepping Stone for Start-up Companies
Helping niche entrepreneurs and start-up companies get the exposure they require to scale up their businesses is a daily challenge for the incubator Uminova Innovation. In order to take its…
Rebecka Frank
2 min readFrom Printed Magazine to Digital Newsroom – How Bevego Developed its PR with the Help of Mynewsdesk
For many years, Bevego used a printed customer magazine as its main communication channel. When the company decided to focus on PR, Mynewsdesk became the obvious solution. By also using…
Rebecka Frank
Marketing9 min readThe Alpha and Omega of Marketing Intelligence
Marketing intelligence provides essential insights into market trends, customer behavior, and competition, helping businesses achieve sustainable growth and profitability. In this blog post, we will guide you through how to…
Rebecka Frank
Communication7 min readHow to write an impactful boilerplate
The boilerplate is a short section of text that provides a brief overview or description of your company and its operations. Oftentimes it highlights your company’s mission, significant products or…
Rebecka Frank
PR7 min readWhy you need a PR Manager in your organization
Almost all organizations come in contact with PR, one way or another, these days. But how can you profit on the opportunities that PR brings? To put it simply, you…
Rebecka Frank
Communication7 min readHow to create brand storytelling
Storytelling is part of our human DNA, used since the beginning of time. Yet, the power of stories is often overlooked. To build strong brands, companies need to focus more…
Rebecka Frank
