Invention has become tradition for Haglöfs, and nothing proves this better than PROOF™. In developing this innovative and extremely protective high-performance material technology for outdoor wear, Haglöfs explored every aspect of sustainable thinking – so that its environmental footprint is as low as possible.
PROOF™ is a highly protective material technology, developed by Haglöfs to provide a
Refinement. That's one word that can sum up the Haglöfs SS19 range. Pieces were streamlined, silhouettes improved, features added, and new notes of color bought in – fashionable and attractive, without being locked to fleeting trends, and selected from timeless sources of inspiration to give even more of "instant classic" feel to the line. This also brings Haglöfs closer to its roots. Innovation a
Haglöfs has today released its annual Sustainability Report. In it, the Swedish outdoor gear manufacturer describes its extensive sustainability efforts in 2017 - relating to its products, the production of them, the people who work with them, and our planet.
RECRUITS NORDIC MARKETING MANAGER AND GLOCAL PR & SOCIAL MEDIA SPECIALIST
Extremely low weight and unparalleled high performance - just two of the principal characteristics of the L.I.M Bield Jacket, in which minimalistic design meets outstanding protection and innovative technological features.
They’re very small. Almost unseen by the naked eye. However, microplastics have started to clog ecosystems all around the world. Our oceans will soon likely have more plastic in them than fish. Take a look at what we’re doing to help address this here.
It stands to reason that to repair, rebuild and recharge an item is a better and more sustainable option than replacing it. So, it's a concept that Haglöfs built into the core of their new Eco PROOF Jacket – an item of clothing that ramps up the sustainability while remaining perfect for high performance activity. Eco PROOF Jacket is launched in two colours for men and women.
The outdoor brand Haglöfs has been awarded yet another design prize as its jacket Eco Proof Jacket was chosen Winner in the category Urban Outer Layer 3L at the ISPO Award 2018.
Today Haglöfs introduces V series, a new stand alone concept that puts Haglöfs’ renowned innovation and design on display.The first release from Haglöfs V series is the Down Jacket, the world’s toughest insulated jacket. The V series Down Jacket is available in two color ways in a limited edition.
Haglöfs has been a member of Fair Wear Foundation since 2012 and is today the only Nordic outdoor brand on the member list.
Swedish outdoor brand Haglöfs launches a new website and introduces online sales in four new countries. The objective is to open ecommerce in all its key markets within the next six months as to complement its wholesale and retail business.
This winter, Haglöfs steps up the game for what skiing and snowboarding is all about when introducing two new snow series – KHIONE for women and NENGAL for men. Developed with well-considered features, a modern style and engineered to follow your every move on the mountains, KHIONE and NENGAL are designed to bring the best out of any ski and snowboard enthusiast.
Haglöfs feels that adding recycled materials to outdoor gear is not just paying lip service to sustainability: it's a great way to make highly functional products with reduced environmental loads, and will soon be the norm.
It's long been held as fact that down has the best warmth-to-weight ratio out there. But as the clouds gather, the temperatures drop, and we prepare for our autumn and winter adventures, Haglöfs are seeking to challenge this assumption.
Haglöfs have reinforced their commitment to fluorocarbon-free treatments on their products by vowing to the complete transition to more environmentally friendly substances by year 2020.
This fall Haglöfs are launching their Junior Collection, a new clothing range consisting of some of the brand’s most beloved items - now adapted for the next generation of adventurers.
Man-made fabrics release microplastics when washed, potentially causing pollution of the oceans. While searching for a permanent solution to the problem, Swedish outdoor company Haglöfs now offer a special washing bag that catches up to 99% of the microplastics originating from synthetic clothing.
ASICS' newest store on iconic Regent Street, London, officially opened its doors recently. We are so proud to be part of this state-of-the-art retail space that - for the first time ever - features all four ASICS brands, ASICS, ASICS Tiger, Onitsuka Tiger and Haglöfs, under one roof. Come by and say hello!
Haglöfs new series of daypacks, the Torsång series, consists of three retro-style backpacks that are as functional and stylish in the city as on day trips to the countryside. The collection is a wink to Haglöfs proud heritage as a backpack manufacturer since 1914.
In a very limited edition Haglöfs presents The Black Anorak – an extremely light and breathable shell piece in an exciting new material.
The look of The Black Anorak immediately hints that it is made from a special sort of fabric. The matte black synthetic lustre is down to the use of the brand-new GORE-TEX®Active Training Shell, a material thatalso givesextreme light-weight, supreme breathabi
