Digital developments and innovative PR platforms are creating opportunities for even small businesses to get their message heard. In our latest guide, How to create a PR plan, we look at how you can work smart with limited internal resources and still succeed with your marketing.
It’s time to announce the Nordic Digital PR Awards finalists! After reviewing over 150 applications, the internal jury is now ready to present the strong field of communicators in this year’s competition.
For more than ten years, Mynewsdesk has been recognizing companies and organizations for their PR and communication work through the Digital PR Awards. This year, the competition is divided into a Nordic competitions open for customers from Sweden, Norway and Denmark, and a competition for the DACH region. Submit your nomination today!
Media reporting in 2020 has been all about COVID-19 and only few other news has gotten attention. This has hugely affected the possibility of getting publicity for brands and organizations. Over the last couple of months, the demand for stories outside coronavirus grew stronger. This guide is aimed for PR professionals using this time to earn media coverage.
Thatcham Research, the research centre for automotive motor insurers, last week took their comms strategy to "new levels" with the acquisition of our digital PR platform, Mynewsdesk. We caught up with Thatcham's Comms Executive, Iain Wallace, to dig into the details of how they'll be using Mynewsdesk to streamline their workflow, improve SEO and boost influencer relations.
![[Video] How A #BrandNewsroom Streamlined SAP's Comms](https://mnd-assets.mynewsdesk.com/image/upload/ar_16:9,c_fill,dpr_auto,f_auto,g_sm,q_auto:good,w_746/cf9bda4mvloqqxe4rusg)
Through adopting Mynewsdesk's brand newsroom approach, SAP has strengthened their communications strategy considerably. Director of Integrated Communications, Susanne Kapfer, explains...
Cafe Art, a social enterprise, helps homeless people connect with society through art. Director Paul Ryan shares how they managed to make the most of the overwhelming media attention lead by a massively successful Kickstarter campaign.
![[Video] How A #BrandNewsroom Boosted Orkla Foods Finland’s SEO & Comms Strategy](https://mnd-assets.mynewsdesk.com/image/upload/ar_16:9,c_fill,dpr_auto,f_auto,g_sm,q_auto:good,w_746/aujjfphxhjth1iollimb)
14 food brands, one communicator. Emma Vironmäki, Comms and CSR Manager of Orkla Foods Finland, shares how a Mynewsdesk newsroom enables her to take care of 14 food brand’s comms activities from one place.
Moray Council launched an interactive “virtual” newsroom as part of its website redesign and the new approach helped them generate online coverage within minutes of publishing. Here's how it panned out....
SportsAid helps young disabled and non-disabled athletes to achieve their ambitions. Before Mynewsdesk, SportsAid didn't have a media centre - they relied on their own website and separate channels. Using an online newsroom has changed things a lot.
PR Manager Lizzie D'Angelo discusses how their Chocolate Tea Party has managed to attract industry influencers such as chocolatier Paul Young, and other chocolatey-celebs, to join the movement - and explains how their newsroom has helped them in fundraising and finding new audiences.
Claire Dodds, Marketing Communications Manager at Neopost Ltd, tells how Mynewsdesk has helped her to reach the right audiences, encourage web visits and raise Neopost's brand awareness.
